What are the responsibilities and job description for the Founding Director, International Brand Partnerships position at The Sankofa Concepts Group?
We are developing a new global sports and entertainment property with significant potential across digital media, competition, branded content, sponsorship, and international audience engagement.
We are seeking an experienced brand partnerships, sponsorship, and commercial strategy professional to help develop the international revenue side of the property from an early stage.
This is not a traditional salaried role with an established sponsorship book to inherit. We are looking for someone entrepreneurial who is interested in helping build the commercial infrastructure around an emerging property and participating financially in the value they help create.
Because the project remains in development, detailed information concerning the concept, platform, competition structure, intellectual property, and commercial model will be provided to qualified candidates following execution of a mutual confidentiality/NDA agreement.
The selected individual will work directly with ownership to help develop international sponsorship and brand-partnership strategy.
Responsibilities may include identifying and cultivating prospective corporate partners; developing relationships with brands, agencies, media buyers, sports marketers, and strategic partners; assisting with sponsorship packaging and pricing; helping establish global, regional, and market-specific commercial opportunities; developing proposals and presentations; negotiating partnership opportunities; and helping create scalable processes for managing an expanding portfolio of advertisers and sponsors.
The position will also contribute to broader thinking around branded content, digital media inventory, audience monetization, commercial activations, category exclusivity, international market development, and other revenue opportunities associated with the property.
We are particularly interested in someone who understands that the strongest partnerships often extend well beyond traditional advertising.
Ideal candidates will have meaningful experience in one or more of the following areas:
- Sports or entertainment sponsorship
- Brand partnerships
- Media and advertising sales
- Global or multicultural marketing
- Experiential marketing
- Digital media
- Branded content
- Strategic partnerships
- Sponsorship agencies
- Consumer-brand business development
Candidates should be comfortable initiating senior-level conversations, developing commercial relationships from the ground up, presenting new concepts to major organizations, and working in an entrepreneurial environment where strategy is still being shaped.
****Existing relationships among brands, advertising agencies, media organizations, sports marketers, or multinational companies are highly desirable.
****International business experience is particularly valuable.
This is a 1099 independent-contractor opportunity.
Compensation will be negotiated based on experience, role scope, and contribution and may include a combination of contract compensation, commissions, and revenue-sharing participation associated with commercial opportunities developed through the role.
For the right individual, there may be additional long-term participation opportunities tied to the growth of the commercial program.
We are not simply looking for someone to sell advertising, we are looking for someone who can help determine what the international commercial side of an emerging sports and entertainment property should become.
The ideal candidate will see opportunity where others see empty inventory, understand how brands think about audiences and culture, and be energized by the prospect of helping build something before the commercial playbook has already been written.
Qualified candidates will receive additional information regarding the project following an introductory conversation and completion of a confidentiality agreement.
How to Inquire: Apply through the LinkedIn posting with your résumé and a brief statement outlining your relevant experience in international sponsorship, brand partnerships, media sales, sports/entertainment marketing, or related commercial development.
Please include examples of partnerships, sponsorships, markets, brands, or revenue programs you have personally helped develop.
Applications will be reviewed on a rolling basis. Selected candidates will be contacted for an introductory conversation and, where appropriate, invited to execute a confidentiality agreement before receiving additional information about the underlying property. We thank you so kindly for your efforts.
For questions on other projects surfacing within the Sankofa ecosystem, email the entertainment division: frontoffice@mcbattle.app