Content Creator

Pickleball is the fastest-growing sport in America, and The Picklr is leading the charge. We aren’t just building indoor courts; we are building the premier lifestyle brand in the industry. With locations expanding nationally and internationally, we are constantly pushing the limits of how the sport is portrayed, played, and experienced. We are the market leaders, and we act like it.

You will be the lens through which the world sees The Picklr. You won't just be editing footage; you will be shaping the visual culture of a sport that is currently defining a generation.

• The "Builder" Energy: You’ll be working directly with the Creative Director and CMO in a high-growth environment. You aren't a cog in a machine; you are a key player in defining our voice.
• Creative Autonomy: We believe in hiring smart people and letting them create. We value ideas that stop the scroll.
• The Lifestyle: You’ll experience the excitement of a sports franchise combined with the aesthetic standards of a high-end fashion or tech brand.

• Premium is a Mindset: Whether it’s a 15-second TikTok or a paid ad campaign, we demand elite levels of craft. "Good enough" is not in our vocabulary.
• Speed Wins: The internet moves fast. We look for creators who can spot a trend in the morning and have a polished asset live by the afternoon.
• Visual Consistency: We are building a legacy brand. Every pixel, font choice, and color grade must align with The Picklr’s visual identity.

• A "Swiss Army Knife" Skillset: You are comfortable holding a cinema camera, an iPhone, and a stylus. You can shoot, edit, design, and animate.
• Digital-First Thinking: You understand that content needs to work differently on TikTok than it does on LinkedIn or in a Meta Ad. You speak the language of the algorithm.
• Proactive Creativity: You don’t wait for a creative brief. You are constantly pitching ideas, testing new formats, and looking for ways to elevate the brand.
• Accountability: You report to the Creative Director and work alongside the Social Media Manager. We need someone who hits deadlines and takes ownership of their files.

• Concept & Execute: Bring the content calendar to life. You will be shooting and editing original video content (short-form and long-form) that aligns with our premium aesthetic.
• Design & Motion: Create static graphics, thumbnails, and motion assets for social channels and digital marketing needs.
• Performance Creative: Collaborate with the marketing team to produce high-converting assets for paid media (Meta Ads, Google Ads, etc.).
• Brand Guardianship: Work closely with the Creative Director to ensure all output—from Instagram Stories to YouTube vlogs—maintains strict brand consistency.
• Collaboration: Assist in managing assets from external contractors and collaborate with the Social Media Manager on rollout strategies.
• Trend Watch: Stay on the cutting edge of social trends, camera gear, and editing techniques to keep The Picklr ahead of the curve.

• Of the Internet: You live on social media. You know the trends before they trend.
• Content Management: Organized and knows how to organize their output (experience with DAM a plus)
• Visual Storyteller: You know how to tell a story in 6 seconds and 6 minutes.
• Technical Master: Expert proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator, InDesign)
• Shooter: Proficient with a variety of camera systems (Sony/Canon/Red) as well as mobile-first capture techniques.
• Design Eye: You understand typography, color, layout, and composition.
• Pickleball Curious: You don’t need to be a pro player, but you must have a passion for sport, community, and lifestyle culture.

• 2-4 years working in a content creation role (Agency, Brand, or Sports Team preferred).
• A strong portfolio is non-negotiable. We want to see reels, static designs, and examples of storytelling.
• Experience with paid media creative (creating assets specifically for conversion) is a major plus.