What are the responsibilities and job description for the Social Platforms Editor position at The Philadelphia Inquirer?
Job Summary
The Philadelphia Inquirer is looking for a creative and digitally-savvy journalist to join its Programming & Audience team, with a specific focus on increasing the reach of our journalism through social media platforms. The Programming & Audience team works on the distribution of The Inquirer’s journalism and engagement initiatives with our community. The Social Platforms Editor will play a key role in getting our journalism in front of the largest possible audience and defining The Inquirer’s tone and style on social media.
What You’ll Do
The Philadelphia Inquirer is the media brand of record in Philadelphia and the region, and the largest news media organization in the state of Pennsylvania. A daily habit for almost 200 years, The Inquirer delivers Pulitzer Prize-winning news, sports, food, and lifestyle journalism multi-platform: Inquirer.com, Inquirer newspaper, e-editions, apps, newsletters, social, video, podcasts, and live events, generating 15M monthly impressions. Locally owned and headquartered in Philadelphia, no media brand is more deeply connected to the city or better understands what drives it. Our influence also extends across key drive markets, including Pennsylvania, New Jersey, Delaware, and New York, as well as to Philadelphia expats who live across the country and root for the Eagles, Phillies, Sixers, Flyers, and the Union.
The Inquirer is an equal opportunity employer for all regardless of race, ethnicity, religion, national origin, gender identity, sexual orientation, age, disability, veteran status, and any other category protected by federal, state and/or local law.
The Philadelphia Inquirer is looking for a creative and digitally-savvy journalist to join its Programming & Audience team, with a specific focus on increasing the reach of our journalism through social media platforms. The Programming & Audience team works on the distribution of The Inquirer’s journalism and engagement initiatives with our community. The Social Platforms Editor will play a key role in getting our journalism in front of the largest possible audience and defining The Inquirer’s tone and style on social media.
What You’ll Do
- Help oversee publishing for The Inquirer’s social media accounts, writing, scheduling and producing content across platforms like Facebook, X, Instagram, TikTok and others as needed.
- Create, edit and repackage video content for social media platforms.
- Maintain high levels of creativity, voice, and professionalism while sharing content across The Inquirer’s social platforms.
- Translate Inquirer journalism into compelling social media storytelling formats including graphics and social video.
- Develop a deep understanding of our social followers, especially their information wants and needs, to make sure interacting with our brand in social spaces is viewed as a valued experience.
- Maintain a high level of understanding of the ever-evolving social media landscape and help decide when our team should — and shouldn’t — delve into new content distribution platforms.
- Contribute to the planning and execution of promotional rollouts for our most ambitious enterprise journalism and major projects.
- Work with our analytics department, along with reporters and editors, to examine and analyze the data behind our audience trends, with an emphasis on social media traffic and engagement.
- Occasionally be called on to support other responsibilities of the Programming & Audience team, including homepage curation, push and email alerts, SEO guidance, and the writing of email newsletters.
- Contribute to an inclusive and positive work environment
- Someone with 2-7 years of experience working in digital media, who’s familiar with existing social platforms and is adept at learning new ones or new features quickly.
- Critical thinking, the ability to work proactively and quickly, and an instinct for experimentation are key components of this job.
- This is an editorial position, so prior newsroom experience of some kind is required.
- A well-rounded, versatile digital journalist with a working knowledge of all the topics we cover including news, sports, entertainment and more. Some level of video shooting and editing skills is required, with experience creating video specifically for social media preferred.
- Having or attaining knowledge and understanding of Philadelphia will be critical for this role.
- Some evening and weekend shifts will be a part of this job.
The Philadelphia Inquirer is the media brand of record in Philadelphia and the region, and the largest news media organization in the state of Pennsylvania. A daily habit for almost 200 years, The Inquirer delivers Pulitzer Prize-winning news, sports, food, and lifestyle journalism multi-platform: Inquirer.com, Inquirer newspaper, e-editions, apps, newsletters, social, video, podcasts, and live events, generating 15M monthly impressions. Locally owned and headquartered in Philadelphia, no media brand is more deeply connected to the city or better understands what drives it. Our influence also extends across key drive markets, including Pennsylvania, New Jersey, Delaware, and New York, as well as to Philadelphia expats who live across the country and root for the Eagles, Phillies, Sixers, Flyers, and the Union.
The Inquirer is an equal opportunity employer for all regardless of race, ethnicity, religion, national origin, gender identity, sexual orientation, age, disability, veteran status, and any other category protected by federal, state and/or local law.