What are the responsibilities and job description for the PR & Communications Strategist position at The National Center for Urban Solutions - NCUS?
Description
The National Center for Urban Solutions is a mission-driven organization dedicated to creating sustainable solutions that empower urban communities through workforce development, education, and social innovation. We believe in transforming lives and neighborhoods by connecting people to opportunities that foster economic mobility and community growth.
Position Overview
The PR & Communications Strategist will lead the development and execution of comprehensive communication strategies that elevate NCUS’s brand, amplify its mission, and engage diverse stakeholders. This role requires a creative storyteller and strategic thinker who can craft compelling narratives, manage media relations, and oversee digital and traditional communication channels.
Key Responsibilities
The National Center for Urban Solutions is a mission-driven organization dedicated to creating sustainable solutions that empower urban communities through workforce development, education, and social innovation. We believe in transforming lives and neighborhoods by connecting people to opportunities that foster economic mobility and community growth.
Position Overview
The PR & Communications Strategist will lead the development and execution of comprehensive communication strategies that elevate NCUS’s brand, amplify its mission, and engage diverse stakeholders. This role requires a creative storyteller and strategic thinker who can craft compelling narratives, manage media relations, and oversee digital and traditional communication channels.
Key Responsibilities
- Strategic Planning: Develop and implement integrated PR and communication strategies aligned with organizational goals and initiatives.
- Media Relations: Build and maintain relationships with media outlets, journalists, and influencers. Draft press releases, media kits, and pitch stories to secure coverage.
- Content Development: Create engaging content for newsletters, blogs, social media, and other platforms that reflect NCUS’s mission and impact.
- Brand Management: Ensure consistent messaging and visual identity across all communication channels.
- Digital Strategy: Oversee social media presence, monitor analytics, and optimize campaigns for engagement and reach.
- Event Support: Coordinate communication efforts for events, including press coverage, promotional materials, and post-event reporting.
- Crisis Communication: Develop and execute plans to manage sensitive issues and protect organizational reputation.
- Bachelor’s degree in Communications, Public Relations, Marketing, or related field (Master’s preferred).
- 3–5 years of experience in PR, communications, or marketing strategy.
- Strong writing, editing, and storytelling skills.
- Proven ability to manage media relations and secure press coverage.
- Experience with social media management and digital marketing tools.
- Excellent organizational and project management skills.
- Passion for community development and social impact.
- Graphic design and multimedia content creation.
- Familiarity with CRM and email marketing platforms.
- Knowledge of urban community issues and workforce development.
