What are the responsibilities and job description for the Ice Cream NA New Business Development & Licensing Brand Manager position at The Magnum Ice Cream Company?
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Job Title: Associate Brand Manager, Hershey’s and Licensing Innovation
Scope: North America
Location: Englewood Cliffs, NJ
Terms & Conditions: Full time, International assignment is not available for this role and relocation for local and international candidates is not provided.
The Magnum Ice Cream Company (formerly a division of Unilever) is now a standalone, independent, EUR 7.9 billion publicly listed company. We’re on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream.
We dream big but keep things simple to act fast. If you want to grow with us, make an impact, and shape the future of Ice Cream, this is the place for you!
Job Purpose
We are looking for a creative, innovative, and entrepreneurial marketer to lead our Licensing business, a critical Strategic growth pillar and priority for The Magnum Ice Cream Company. The ideal candidate has experience leading cross functional teams, product launches, cross funnel consumer engagement campaigns, and partnerships. This role will require significant agility to deliver results in the “brand management” aspect of the job as well as the more “entrepreneurial” aspects of Partnerships.
This role will be responsible for innovation funnel and innovation P&L and requires an in-depth understanding of margin statements and profitable product launches. This position will require an in-depth understanding and appreciation of market trends, consumer insight and category dynamics in order to develop best in class campaigns and innovation that address people’s needs.
You are a passionate marketer who always puts the consumer at the center of business decisions. You will be held accountable for leading innovation & engagement within our Licensing portfolio. Today, our Hershey partnership is the core, and we have many exciting new partnerships in the pipeline!
Licensing Innovation & Engagement
The Magnum Ice Cream Company is the proud manufacturer and marketer of Hershey ice cream products (i.e. Reese’s Tubs, Reese’s cones, Heath tubs, etc). Hershey Ice Cream is one of the fastest growing parts of our business. Additionally, we will be launching and pursuing new licensing partnerships in 2026 and beyond to leverage other brands’ credibility and awareness in new spaces to unlock new occasions and ice cream consumers. The Licensing brand team is responsible for partner selection and sourcing, managing partner relationships, and successfully bringing non-native ice cream brands to life in the freezer aisle
Key Responsibilities
You generate powerful insights: Our consumers are at the heart of all we do, thus being able to extract insights from everyday behaviors to shopping habits will be critical. This position requires the ability to translate insights into creative agency briefs, product innovation concepts and end to end communication executions.
What You Need To Succeed
Bonus: This position is bonus eligible.
Benefits: TMICC employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
#TMICC
#TMICC
About The Magnum Ice Cream Company
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.
About
The Magnum Ice Cream Company (formerly part of Unilever) is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it. Here’s what defines success in our organization :
Please apply online and do not forget to upload your CV. Your application will be reviewed against the requirements, and we will be in touch shortly after the closing date, with an update on the status of your application.
The Magnum Ice Cream Company is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability.
For more information about your Federal rights, please see Know Your Rights: Workplace Discrimination is Illegal and Pay Transparency Non discrimination Provision.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact your recruiter. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
Join The Magnum Ice Cream Company!
Job Title: Associate Brand Manager, Hershey’s and Licensing Innovation
Scope: North America
Location: Englewood Cliffs, NJ
Terms & Conditions: Full time, International assignment is not available for this role and relocation for local and international candidates is not provided.
The Magnum Ice Cream Company (formerly a division of Unilever) is now a standalone, independent, EUR 7.9 billion publicly listed company. We’re on a mission to create the ultimate snacking company. A place where growth, innovation, founder and ownership mentality, and performance are cultivated and rewarded. And where we craft extraordinary ice cream experiences - transforming ordinary moments into lasting memories. Because we know, life tastes better with ice cream.
We dream big but keep things simple to act fast. If you want to grow with us, make an impact, and shape the future of Ice Cream, this is the place for you!
Job Purpose
We are looking for a creative, innovative, and entrepreneurial marketer to lead our Licensing business, a critical Strategic growth pillar and priority for The Magnum Ice Cream Company. The ideal candidate has experience leading cross functional teams, product launches, cross funnel consumer engagement campaigns, and partnerships. This role will require significant agility to deliver results in the “brand management” aspect of the job as well as the more “entrepreneurial” aspects of Partnerships.
This role will be responsible for innovation funnel and innovation P&L and requires an in-depth understanding of margin statements and profitable product launches. This position will require an in-depth understanding and appreciation of market trends, consumer insight and category dynamics in order to develop best in class campaigns and innovation that address people’s needs.
You are a passionate marketer who always puts the consumer at the center of business decisions. You will be held accountable for leading innovation & engagement within our Licensing portfolio. Today, our Hershey partnership is the core, and we have many exciting new partnerships in the pipeline!
Licensing Innovation & Engagement
The Magnum Ice Cream Company is the proud manufacturer and marketer of Hershey ice cream products (i.e. Reese’s Tubs, Reese’s cones, Heath tubs, etc). Hershey Ice Cream is one of the fastest growing parts of our business. Additionally, we will be launching and pursuing new licensing partnerships in 2026 and beyond to leverage other brands’ credibility and awareness in new spaces to unlock new occasions and ice cream consumers. The Licensing brand team is responsible for partner selection and sourcing, managing partner relationships, and successfully bringing non-native ice cream brands to life in the freezer aisle
Key Responsibilities
- Strong partnership and Strategic influencing skills to drive relationship with partners. This includes managing contract deliverables, ingredient forecast, quarterly business updates, collaboration on marketing initiatives and alignment of future funnel innovation.
- Lead category trend work and consumer research by partnering with consumer insights team to conduct research on innovation and product concepts
- Develop innovation pipeline by working with cross functional teams to ensure product mix is launched on time and in full, drive alignment with Licensing partners
- Manage relationship licensing partners (give and receive business updates, partner with them to create Joint Business Plans)
- Partner closely with Procurement and Supply Chain to manage capacity, identify contract manufacturers and pursue import opportunities where relevant.
- Partner with R&D to manage product and packaging transitions, improvements and updates
- Work hand in hand with the operations marketing team to ensure flawless execution in market
- Identify new opportunities to develop engagement assets. Understand licensing partners marketing agenda and identify means of scaling
- Day-to-day management includes:
- Lead Innovation Project Team
- CIP budget optimization
- Staying close to in market performance and competitive dynamics
- Develop advertising assets
- Identify new partners and help craft licensing deals that enable us to launch new, non-native ice cream brands into the freezer aisle. This aspect of the job is very entrepreneurial! This brand manager will be expected to generate consumer-driven ideas for new partners and exhibit the hustle required to close complex licensing deals.
You generate powerful insights: Our consumers are at the heart of all we do, thus being able to extract insights from everyday behaviors to shopping habits will be critical. This position requires the ability to translate insights into creative agency briefs, product innovation concepts and end to end communication executions.
What You Need To Succeed
- Strong bias for action and accountability both for self and others
- Growth and competitive mindset
- Passion and drive to grow the business
- Strong interpersonal and communication skills
- Analytical skills to dig into the details and a capacity for deriving insights to make recommendations for the business
- Bachelor’s degree required, MBA a plus
- 5-7 years’ experience in brand management, Consulting, M&A due diligence, venture capital
- Experience working in new product innovation
- Understanding of digital and eCommerce
- Clear demonstration of successful, consistent delivery to the business
- Clear demonstration of project management and leadership skills
- Experience working with agencies and media partners
- Experience working with different customer channels
- Ability to operate in a fast-paced, dynamic environment, and to provide innovative approaches in a team-based structure
- Ability to deliver both verbal and written communication in a simple, compelling manner
- Ability to think strategically, both from a brand and portfolio view
- A unique mix of global scale & start-up spirit—€7.9 bn powerhouse with an agile, entrepreneurial mindset. We’re building a new high growth Ice Cream company from the ground up.
- Career without limits—42 markets, international opportunities, and fast tracked growth.
- A performance-driven culture—Freedom to act, disrupt and grow – your success is measured by impact.
- A company that celebrates joy, innovation, and purpose—We create extraordinary careers, just like our ice cream creates extraordinary moments.
Bonus: This position is bonus eligible.
Benefits: TMICC employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.
#TMICC
#TMICC
About The Magnum Ice Cream Company
With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry We have been taking pleasure seriously for more than 100 years, serving happiness with every lick or scoop of ice cream for generations.
About
The Magnum Ice Cream Company (formerly part of Unilever) is all about growth. Growing our business. Growing our customers’ businesses. Growing our people’s careers. Growth begins with empowerment. So we free our people to be innovative, responsible entrepreneurs, driven and equipped to give our consumers more amazing products and unforgettable moments – and having fun doing it. Here’s what defines success in our organization :
- We are all about growth
- We operate with speed and simplicity
- We win together with fun
- We boldly innovate to disrupt our industry
- We care and challenge
- We are experts in the Ice Cream Category
Please apply online and do not forget to upload your CV. Your application will be reviewed against the requirements, and we will be in touch shortly after the closing date, with an update on the status of your application.
The Magnum Ice Cream Company is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, or any other characteristic protected by local, state, or federal law and will not be discriminated against on the basis of disability.
For more information about your Federal rights, please see Know Your Rights: Workplace Discrimination is Illegal and Pay Transparency Non discrimination Provision.
Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact your recruiter. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.
Salary : $103,000 - $154,400