What are the responsibilities and job description for the Director, Game Presentation position at The Los Angeles Rams?
Director, Game Presentation
The Director of Game Presentation leads the strategic vision and execution of all in-stadium entertainment, fan engagement, and live event production initiatives. This role oversees the development and delivery of immersive game-day experiences that strengthen brand identity, elevate fan satisfaction, and maximize sponsor integration opportunities across large-scale live entertainment at SoFi Stadium.
The position is responsible for end-to-end production leadership, including scripting, creative storytelling, show flow management, technology integration, vendor oversight, talent coordination, operational planning, and execution of live game presentation elements across stadium platforms, LED/Infinity Screen systems, and entertainment.
Key Responsibilities
Strategic Leadership & Creative Direction
- Develop and create comprehensive game presentation strategies and execution of live shows designed to elevate fan engagement, entertainment value, sponsor integrations, and organizational brand storytelling.
- Lead annual production planning, innovation initiatives and emerging technology integration (AR, immersive video, interactive activations, and advanced LED/IPTV environments).
- Establish KPIs and operational benchmarks to measure success across fan experience, production quality, sponsorship integration, and entertainment impact.
Live Event Production & Game Day Operations
- Lead end-to-end execution of live game presentation including scripting, show flow, timing, programming, rehearsals, and situational entertainment strategy.
- Manage comprehensive game-day scripts utilizing show-calling platforms (ShoFlo) and direct live coordination across production teams including replay, graphics, audio, social integration, talent operations, and control room workflows.
- Oversee production planning meetings, technical walkthroughs, and live execution elements such as stage logistics, celebrity integrations and in-game/halftime entertainment.
Creative Content & Entertainment Production
- Provide executive oversight for the creation and production of in-game content, storytelling features, interactive content, etc., to drive crowd energy and emotional connection in partnership with live music and performers.
- Collaborate with music producers, creative vendors, and entertainment partners to develop custom edits, thematic audio strategies, and integrated live entertainment experiences.
- Collaborate with on-camera talent to develop scripted segments (pregame, in-game, and halftime), provide game storylines and thematic direction, and ensure alignment with key organizational messaging and interactive sponsored features.
Sponsorship & Partner Integration
- Lead strategic execution of sponsor activations and branded entertainment integrations across stadium programming utilizing interactive technologies, social integrations, AR experiences, and premium branded content.
- Manage sponsored asset workflows, inventory tracking, quality control, and fulfillment processes for all in-stadium partner deliverables.
- Partner with corporate partnerships to develop new monetizable presentation assets and experiential opportunities.
Technology & Vendor Management
- Direct integration and operational execution of LED systems, AR platforms, social engagement platforms, replay systems, and immersive entertainment.
- Lead production planning with stadium operations, engineering teams, and technical crews to oversee testing, implementation, quality assurance, and operational readiness of all game-day systems.
- Manage relationships with external vendors, technology partners, production agencies, and entertainment providers.
Team Leadership & Operations
- Lead and develop game presentation staff, contractors, vendors, freelancers, and live event personnel to optimize consistency of workflows and production standards.
- Oversee production schedules, content organization systems, asset management platforms, and post-event archival processes.
- Partner closely with senior leadership to oversee departmental budgets, operational planning, cross-functional initiatives, vendor management, resource allocation, and day-to-day organizational operations while supporting strategic decision-making and long-term business objectives.
Qualifications
- 10 years of progressive leadership experience in live sports entertainment, game presentation, broadcast production, or live event operations.
- Proven expertise leading large-scale live productions within professional sports, entertainment venues, or broadcast environments.
- Advanced understanding of live show execution, scripting, control room operations, and in-stadium entertainment systems.
- Strong leadership experience managing cross-functional teams, vendors, creative partners, and production personnel.
- Demonstrated success in fan engagement strategy, sponsorship integration, and live entertainment innovation.
- Experience with game presentation systems and platforms including ShoFlo, Ross Xpression, AR technologies, Tagboard, and live replay systems.
- Exceptional organizational, communication, and project management skills in high-pressure live event environments.
Preferred Qualifications
- NFL, collegiate athletics, or major live entertainment industry experience.
- Experience managing large-scale LED environments and immersive stadium technologies.
- Background in creative storytelling, brand entertainment, or fan experience strategy.
- Familiarity with production collaboration tools including Asana, Frame.io, and Adobe Creative Suite.
Work Environment
- The Los Angeles Rams is a professional, fast-paced business environment which requires 4 days in office per week (Monday - Thursday). In-office days will fluctuate in-season based on home game scheduling.
- Housing within 45 miles of Woodland Hills, CA is preferred and reliable transportation is required for periodic local travel (work-related mileage will be reimbursed).
- Ability to work irregular hours, including Rams Home Games, special events, nights, weekends and holidays.
Core Competencies
- Executive Leadership, Team Development, Cross-Functional Collaboration, and Operational Planning.
- Live Event Production, Creative Direction, Entertainment Programming, Fan Engagement Strategy, and Technology Integration.
- Sponsorship Activation, Vendor Management, and Brand Storytelling.
Salary Range: $120,000 - $140,000/year annual discretionary bonus.
The Los Angeles Rams are proud to be an Equal Opportunity Employer.
We strive to create a sense of belonging for all employees by fostering a culture of respect and inclusion, empowering everyone to be their true selves.
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Salary : $120,000 - $140,000