What are the responsibilities and job description for the Marketing and Communications Associate position at The Literacy Cooperative?
POSITION SUMMARY
The Literacy Cooperative is currently seeking a Marketing and Communications Associate . This full-time position is performed in a hybrid environment, three in-office days and two remote days per week for a 37.5 hour work week. This person reports to the Development Director. The starting salary is $40,000 with flexibility for related prior experience. The position works closely with all staff, board members, and volunteers to create and distribute engaging content to enhance awareness and understanding of The Literacy Cooperative’s work. Duties include keeping social media channels and website current and mission-focused, developing unique and compelling content for audiences, and creating and publishing electronic newsletters, white papers, and blog posts.
RESPONSIBILITIES INCLUDE, BUT ARE NOT LIMITED TO :
- Manages communications channels, including Mailchimp, Click Send, Facebook, YouTube, Instagram, LinkedIn, X, and other relevant platforms
- Works with staff, board members, partners, and community members to coordinate communications campaigns and social media strategies
- Creates dynamic written, graphic, and video content for website and other digital platforms
- Creates content specific to the communication platform that promotes audience interaction, increases audience presence on our sites, and encourages audience participation
- Assists management to promote large projects, events, and community management
- Develop, execute, and report on annual media campaigns for events, holidays, celebrations
- Analyzes and reports audience information and demographics, and success of digital communications via web, email and social media
- Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits and growth
- Assists with administrative support including but not limited to data entry, report writing, survey collection, and information verification
QUALIFICATIONS
Salary : $40,000