Senior Paid Search Manager

Senior Paid Search Manager Wanted at Fast-Growing Agency

Salary range: $60,000 to $120,000 per year

Are You the Missing Piece?

A fast-growing digital marketing agency that’s helping contractors around the country crush it online—from roofers to plumbers and everything in between—is looking for a Senior Paid Search Manager to level up their performance game. Based in Buffalo, NY (in-office and all-in), this is a rare leadership gig where you'll own the department, lead the strategy, and actually move the needle for clients with real budgets and even realer ROI.

Forget fluff. This team builds high-converting Google Ads campaigns that drive leads—$7K to $30K home service conversions—and they’re ready for someone who doesn’t “set it and forget it,” but instead lives for the optimization high. This is your shot to shape the future of their paid search program from the ground up—and be the go-to SEM expert in the building.

What's it going to take to score an interview?

• You’ve been in the PPC trenches. You’ve got 5 years of real campaign management experience (not just pushing buttons), and 2 years in a leadership or senior strategy seat.
• Leads > Likes. You know how to drive new customer acquisition, not just clicks. You’ve scaled campaigns with high-stakes goals—like roofing jobs worth five figures—and delivered results.
• You're fluent in Google Ads. Search, Display, Performance Max, Remarketing—you know what’s working, what’s not, and how to pivot when the algorithm moves the goalposts. You must have local ads, local paid search campaigns, and Google Ads experience.
• You’re data-obsessed. You geek out over GA4, GTM, Looker Studio, and know how to translate numbers into narratives clients actually understand. You’ve built testing frameworks and SOPs, not just relied on gut checks.
• You lead with clarity. Whether mentoring team members or talking to non-technical business owners, you break down complex stuff into sharp, actionable insights and always with a solution-first mindset.
• You’ve got a structured playbook. Your account audits are methodical, not mystical. You know what to look for, where to dig, and how to build for scale.
• You’re AI-aware. You understand how to integrate AI tools into campaign management without losing the human edge, and you’re eager to keep learning.

You should take this meeting because ...

You’ll have full ownership of the paid search function: this isn’t about maintaining what’s already built, it’s about shaping the future of a high-performing department. You’ll get to lead strategy, scale campaigns that actually drive revenue, and roll out innovations that make a real impact for clients. With no red tape, your ideas can move from pitch to execution quickly, and you’ll be backed by a tight-knit team of creatives, developers, SEO pros, and account managers who get performance and are hungry to grow. You’ll work directly with founders, contribute to big-picture decisions, and be rewarded with a competitive salary and performance-based bonuses. Yes, this is an in-office role in Buffalo, NY, but in exchange, you get high visibility, meaningful ownership, and a chance to help a fast-growing agency build its next big chapter. It’s a good look. Get in touch with us today!

This job and company are represented by The Hired Guns, a digital talent agency.

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