Specialist, Marketing Operations
Posted Date : Feb 20, 2025
Requisition Number : 124147
Job Location : Hershey, PA
Position Description : The Product & Packaging Specialist plays a key role in supporting product and packaging execution efforts, while also providing top tier DME budget management support. This position works in multiple systems (SAP, Accolade, WebCenter, Impact Analysis) and partners with internal commercial teams and cross-functional partners to execute item level setup on new product and packaging projects. This position oversees all DME spending activity for assigned teams, and works directly with Budget Owners, Finance, and the Controller's team to correctly plan, spend, and accrue money according to company policy.
Key Activities / Responsibilities :
- Project Management w / Internal Teams and External Vendors / Agencies
- Vendor / Agency Engagement
- Marketing Vehicle Setup & Execution
- Budget Entry and Project Financial Tracking
- PR / PO Management
- SOW Management
- System Entry & Update
- Embed KPIs into key processes
- KPI Support / Enablement (Near Term)
Skills / Competencies :
Superior project management skills and ability to drive projects to completionProcess oriented with strong attention to detail and deadlines. Ability to manage multiple deliverables at a timeStrong financial acumen to manage budgets, represent financial liabilities, and track expensesProficiency in MS Office Suite and ability to learn new systems such as SAP, Accolade, WebCenter and other cloud based applicationsAbility to collaborate with cross-functional business units, seek common ground and establish alignment on common goalsAbility to also work independently on assigned tasks and be a SME on role responsibilitiesFunctional marketing knowledge in product and packaging design / development for CPGExperience working with product / packaging vendors / agencies (e.g., tactical design agencies, POS design / production agencies, fulfillment agencies, comp vendors...etc.)Overall business knowledge and holistic general management approachStrong knowledge of procurement policies and proceduresStrong communication, negotiating, and organization skillsKey Interactions :
Reports to : Associate Manager of Marketing OperationsInternal : Seasons / Occasions Team, Brands, Innovation, Merch COE, PLM, Packaging, Supply Chain, Finance, Sourcing / ProcurementExternal : Vendors, agenciesQualifications
Education : Bachelor's degree required2-3 years of related work experience, preferably in CPG on a Commercial Team, Commercial Support function, or graphics / product executioLI-AM1
