Director of Marketing

The ideal candidate is both strategic and hands-on, with strong experience in ROI-driven marketing, CMS website management, CRM systems, and website design/optimization. This role requires someone who can manage projects, support the marketing team, communicate effectively with leadership, and ensure all marketing efforts are executed with creativity, accuracy, and measurable results.

This position also requires someone who is personable, organized, and able to work well under pressure while managing multiple projects and deadlines.

The Marketing Director will also be responsible for creating and managing the marketing budget, ensuring marketing investments generate strong performance and measurable returns.

Salaried Health Insurance 401k additional benefits

Key Responsibilities

• Lead and manage the marketing team

• Develop and oversee marketing strategies for multiple brands

• Create and manage the marketing budget

• Track and improve marketing ROI and campaign performance

• Manage and maintain company websites and CMS platforms

• Oversee CRM systems, lead tracking, and customer data strategy

• Support and guide website design, development, and optimization

• Manage marketing projects, timelines, and campaign execution

• Ensure brand consistency across all marketing channels

• Oversee advertising, social media, and digital marketing efforts

• Communicate clearly with leadership, team members, and partners

• Maintain a strong online and in person brand reputation

Requirements & Qualifications

• 5 years of marketing experience, including leadership or management

• Strong experience with ROI-driven marketing strategy and reporting

• Experience with CMS platforms (WordPress or similar)

• Experience with CRM systems and lead tracking

• Experience with website design, development, and optimization

• Knowledge of digital advertising, social media, and marketing campaigns

• Strong communication and interpersonal skills

• Highly organized with strong project management abilities

• Ability to work well under pressure and meet deadlines

• Creative thinker with attention to detail

• Bachelor's degree in marketing, Communications, Business, or related field preferred