What are the responsibilities and job description for the Sales and Marketing Director-Assisted Living position at The Goodman Group, LLC?
WHO WE ARE:
The Inn on Westport offers independent living, assisted living, memory care and respite care with a total of 133 residences. This vibrant senior living community has been a part of the Sioux Falls area since 1996. It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.
SUMMARY OF ROLE:
The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase/maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand.
SHIFT: Monday-Friday, Day Shift. Evenings/Weekend may be required.
Knowledge and Critical Skills
It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.
WHY WORK FOR US:
The Inn on Westport offers independent living, assisted living, memory care and respite care with a total of 133 residences. This vibrant senior living community has been a part of the Sioux Falls area since 1996. It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.
SUMMARY OF ROLE:
The Sales & Marketing Director plays an integral role in the success of our team, our community and creating a place our residents are proud to call home. The primary purpose of this position is to increase/maintain occupied units and census through the sales process, and secondarily to coordinate marketing activities to further the Community brand.
SHIFT: Monday-Friday, Day Shift. Evenings/Weekend may be required.
Knowledge and Critical Skills
- Proven ability to drive occupancy growth through strategic marketing, lead generation, and community outreach initiatives
- Strong relationship-building skills with residents, families, referral partners, and local healthcare providers
- Excellent communication and sales skills, including conducting tours, closing leads, and managing the full sales cycle
- Experience analyzing market trends, competitors, and performance metrics to adjust strategies and improve results
- Ability to collaborate cross-functionally with operations and clinical teams to ensure alignment between sales efforts and resident experience
- Must meet all applicable state and federal requirements for this position.
- Bachelor’s degree and/or 3 years of experience in Sales & Marketing preferred.
- Proficiency with sales and marketing tools preferred.
It is our commitment to help each resident lead a purposeful life and we strive to deliver an exceptional experience through Platinum Service®.
WHY WORK FOR US:
- Comprehensive Health Plan Options
- Medical and Prescription Coverage
- Dental and Vision Coverage
- FSA & HSA Account Options
- Access to Health Care & Mental Health E-Visits
- $10k Life Insurance Coverage*
- Supplemental Insurance Options
- Pet Insurance
- 401(k) Retirement Savings Plan with Generous Company Matching Benefits
- Paycheck Advances with Rain Instant Pay
- Employee Support Program (EAP)
- Tuition Discounts & Reimbursement with Rasmussen College
- Team Member Referral Bonus
- Shift Differentials
- LifeMart Employee Discounts
- OnShift Engage Bonus and Incentives
- Generous Paid Time Off & Discounted Travel Accommodations
- Childcare Discounts
- Rent Discounts
- Benefits available to eligible employees with enrollment in a medical insurance plan. Eligibility may vary by position, average hours worked, length of service, and/or location.