Public Relations Account Executive

The Design Group (TDG) is Arkansas’ LEADER in multicultural marketing and one of the South’s fastest-growing communications firms. Committed to delivering impactful messaging and storytelling for a diverse range of clients, TDG is at the forefront of creativity and innovation. We are currently seeking a talented Graphic Designer with magazine layout experience to join our dynamic team and contribute to the visual excellence that defines our brand.

Job Description:

As the Public Relations Manager at The Design Group, you will play a critical role in shaping and executing comprehensive public relations strategies that enhance our brand image and foster positive relationships with key stakeholders. We are looking for a strategic thinker, adept communicator, and seasoned PR professional who can navigate the complexities of modern media landscapes. In-Person only.

Responsibilities:

· Strategy Development: Develop and implement strategic public relations plans that align with overall business objectives and enhance brand visibility.

· Media Relations: Cultivate and maintain relationships with media professionals, bloggers, and influencers. Pitch and secure media coverage to promote our clients and their initiatives.

· Content Creation: Craft compelling press releases, op-eds, feature stories, and other PR materials that effectively communicate key messages and generate media interest.

· Crisis Management: Proactively identify potential PR issues and develop crisis communication plans. Manage and mitigate reputational risks effectively.

· Event Management: Plan and execute PR events, press conferences, and product launches. Coordinate media attendance and coverage.

· Internal Communication: Collaborate with internal teams to ensure alignment of messaging and maintain consistent communication both internally and externally.

· Monitoring and Analysis: Monitor media coverage, industry trends, and public sentiment. Provide regular reports and analysis to measure the success of PR initiatives.

· Stakeholder Engagement: Build and maintain relationships with key stakeholders, community leaders, and industry influencers.

Requirements:

· Bachelor’s degree in Public Relations, Communications, Journalism, or a related field.

· Proven experience as a Public Relations Manager with a strong portfolio showcasing successful PR campaigns.

· Exceptional written and verbal communication skills.

· Strong understanding of media relations, crisis communication, and event management.

· Ability to think strategically and adapt to changing situations.

· Demonstrated success in securing media coverage and building positive relationships with journalists.

· Proficient in PR tools and platforms.

· Experience in multicultural marketing or related fields is a plus.

Job Type: Full-time

Pay: $45,000.00 - $50,000.00 per year

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Vision insurance

Ability to Commute:

• Little Rock, AR 72201 (Required)

Ability to Relocate:

• Little Rock, AR 72201: Relocate before starting work (Required)

Work Location: In person

Salary : $45,000 - $50,000