Marketing Specialist

Marketing Specialist Position

We are looking for a full-time/part-time Marketing Specialist to join our Cosmetic and Dermatology practice located in Frederick, MD. Help us continue the 5-star experiences for our clients and provide growth to future clients, increase referring providers and maintain like-minded partners.

Our ideal candidate is able to interpret customers' behavior and suggest creative ways to increase brand awareness. If you have excellent communication skills and a passion for advertising strategies, we want to meet you.

Ultimately, you will ensure our company's marketing efforts help us achieve our immediate and long-term business goals.

We have a comprehensive benefits package that includes:

· 401k/Profit Sharing Plan

· Monday - Friday work week

· Paid Time Off

· Performance Bonuses

· Health Insurance Benefits

· Cosmetic Services Benefit

Responsibilities:

· Conduct market research to identify customer trends, competitor offerings and demographic data.

· Create innovative marketing campaigns with statistical data and provide recommendations to management.

· Establish and maintain relationships with new and existing clients through networking and prospecting.

· Create goals and objectives to reach customers through appropriate marketing channels

· Maintain and establish tracking for marketing activities

· Discover effective marketing and promotional channels, including media platforms to be used to relay new products/services to customers.

· Prepare (monthly, quarterly, and annual) forecasts

· Update and maintain our website, maximize the volume of inbound traffic from search engines to a website.

Requirements:

· Proven work experience as a Marketing Specialist, Marketing Officer or similar role

· Knowledge of traditional and digital marketing tools

· Experience with research methods using data analytics software

· Expertise with SEO/SEM campaigns

· Solid computer skills, including MS Office and web analytics

· Familiarity with customer relationship management and content management system software

· Excellent communication and presentation skills

· BS degree in Marketing or relevant field preferred

Job Type: Full-time

Pay: $25.00 - $40.00 per hour

Expected hours: 25 – 40 per week

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Professional development assistance
• Vision insurance

Work Location: In person

Salary : $25 - $40