What are the responsibilities and job description for the Director of Marketing - Restaurant Group - Boston, MA position at the Chef Agency?
Location: Boston, MA.
Salary: $140,000-$180,000 base bonus.
Benefits: Health, dental, vision, PTO, relocation assistance.
Luxury restaurant group seeks a Director of Marketing to lead brand strategy, creative, paid media, partnerships, and performance.
Qualifications:
Salary: $140,000-$180,000 base bonus.
Benefits: Health, dental, vision, PTO, relocation assistance.
Luxury restaurant group seeks a Director of Marketing to lead brand strategy, creative, paid media, partnerships, and performance.
Qualifications:
- 8-10 years of marketing experience at the Director level, ideally within luxury, lifestyle, boutique hospitality, or another creatively driven consumer brand.
- Comprehensive expertise across digital marketing, social media, paid media, advertising, search and discovery platforms, and integrated campaign execution.
- Strong creative judgment and brand sensibility, with the ability to interpret consumer insights, attribution, conversion, campaign performance, and ROAS.
- Excellent communication, presentation, project management, and organizational skills, with flexibility for events, partnerships, occasional travel, and nontraditional hours.
- Translate business, revenue, and marketing priorities into quarterly strategies, integrated marketing calendars, campaigns, partnerships, and brand initiatives across multiple concepts.
- Lead and develop the creative team while directing campaign development, brand standards, storytelling, and guest-facing creative across all channels.
- Oversee paid media, advertising, channel partnerships, PR collaboration, creator initiatives, and emerging opportunities while optimizing performance against revenue goals.
- Manage marketing budgets, KPIs, reporting, consumer insights, and cross-functional execution with operations, events, sales, design, PR, and executive leadership.
Salary : $140,000 - $180,000