What are the responsibilities and job description for the Creative Director position at The Cake?
Job Title: Social Creative Director
Type: Full-time
Start: 2026
Length: Ongoing
Location: Plano, TX (On-site 5 days/week – relocation support available)
Compensation: $160,000 – $180,000 base (depending on experience)
A leading consumer brand known for one of the strongest and most authentic social media presences in the industry is seeking a Social Creative Director. This culture-first organization is founder-led and extremely discerning about hiring talent that truly embodies their values. They credit their exceptional brand strength and social success directly to maintaining an incredibly high bar for cultural fit and creative excellence.
What You’ll Be Doing
· Lead social creative strategy and execution across brand channels, founder channels, and mascot platforms.
· Partner closely with the founder and leadership to translate vision into compelling, trend-forward social content.
· Oversee social content that turns brand activations and cultural moments into engaging social-first campaigns.
· Build and mentor a high-performing social creative team.
· Drive a “yes and” creative mindset that embraces rapid execution while maintaining the highest quality standards.
· Collaborate with influencer marketing, field marketing, and brand teams to ensure cohesive storytelling.
Must-Haves (Don’t Apply Without These)
· 6 years of social creative leadership experience, preferably in consumer brands.
· Strong portfolio demonstrating trend-forward social content and campaign work.
· Deep understanding of social platforms and current trends.
· Experience working in a fast-paced, hands-on, founder-led environment.
· Excellent leadership, communication, and presentation skills.
· Legally authorized to work in the US.
You’ll Stand Out If You…
· Have worked with celebrity/influencer-driven campaigns or live activations.
· Thrive in a culture-first, high-standards environment where “that’s not my job” doesn’t exist.
· Can move quickly on cultural moments while maintaining premium quality.
· Bring a collaborative, positive, and solutions-oriented mindset.
Salary : $160,000 - $180,000