Product Owner

Position Summary:

The Product Owner role at The C2 Group serves as the bridge between client stakeholders, business strategists, and solution engineers to ensure solutions deliver measurable business value and exceptional customer experiences. The Product Owner values curious, accountable, and collaborative problem-solving tactics that combine focus, technical fluency, adaptability, thoughtful prioritization and clear communication while contributing with a low ego, team-first mindset.

The Product Owner is a problem solver and will help execute the client’s deliverable “product vision”, manage priorities, and translate business needs into actionable requirements. The role must have the technical aptitude to guide cross-functional team members through successful delivery across digital platforms, customer experience initiatives, personalization, experimentation, AI-enabled workflows, and marketing technology ecosystems, all while enabling a successful customer journey.

This role is ideal for someone who thrives in fast-moving, high-paced, collaborative environments. This individual also must be comfortable balancing strategy with execution and enjoys solving complex digital business challenges with client-facing interactions.

The C2 Group is located in Grand Rapids, Michigan. We support a flexible and remote work environment. This role requires the ability to attend in-person meetings in Grand Rapids as needed with a preference to candidates located in the Midwest.

About C2:

The C2 Group builds, integrates, and delivers business-critical web solutions that get the most from technologies, tools, and teams. Our primary focuses include strategic problem solving, web and application development, agentic solutions and implementation, and ongoing support.

About You:

• Curious – You ask thoughtful questions, seek context, and look for better ways to solve problems
  Strategist – You are a strategy-first thinker who can connect customer needs, business goals, and team priorities
• Communicator – You slow down to listen to truly hear, sharing a plan to ensure alignment and clarity is rewarding, and providing priorities between customers/stakeholders/technicians is second nature
• Technical Aptitude – You understand technical concepts well enough to ask good questions, make informed decisions, and guide solutions forward
• Accountable – You are a self-starter, curious to learn new things, and your teammates can count on you

C2 Core Values:

• Intentional – Intent drives how we engage in our work and interact with others. Deliberate action, focus, willingness, empathy, and staying calm under pressure each exemplify being intentional. We seek to be purposeful in our actions and thoughtful in our delivery.
• Enthusiastic – Enthusiasm shapes our actions while demonstrating knowledge, passion, and confidence. Our work requires maintaining a realistic and positive vision for the future. Whether it’s in service to team or task, we look to engage with a positive focus and energy.
• Low Ego – Maintaining a low ego provides the right context for serving others. While we are all talented and unique contributors, we realize success is ultimately a team pursuit. We aspire to be accountable, receptive to feedback, and team oriented.
• Curious – Takes initiative, stays current, finds “the better way”.

Education & Experience:

• 4 to 7 years of Product Owner, Business Analyst, Software Development, or Martech experience
• Experience working in agile delivery environments
• Experience and knowledge of digital platforms, websites, CMS, and/or marketing technologies (Optimizely and agentic experience a plus)
• Strong understanding of customer experience and digital product delivery
• Ability to manage multiple priorities and stakeholders

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