What are the responsibilities and job description for the Marketing Coordinator position at The Burt Group?
The Marketing Coordinator is responsible for managing all the company’s branding, marketing communication and assisting the management team with the planning of corporate events to ensure successful support of company’s sales and business development objectives. The Marketing Coordinator creates, implements and oversees communications programs that effectively describe, brand and promote the organization.
Essential Duties & Responsibilities:
Digital & Social Media Management
- Manage and grow company presence on social media.
- Create engaging content highlighting company projects, culture, and industry updates.
- Monitor and analyze social media performance metrics and adjust strategy as needed.
Preconstruction
- Assist with the creation and design of client proposals (RFPs), and presentations.
- Requires strong writing skills and attention to detail
- Create and maintain division specific Capability Packets.
- Attend Preconstruction and Business Development meetings.
Website Management
- Maintain and update company website with current projects, news, and team information.
- Ensure content is accurate and visually appealing.
Marketing Materials & Branding
- Assist with the creation and design of marketing documents, proposals, and presentations.
- Coordinate the development and placement of jobsite signage, banners, and branded materials.
- Coordinate with promotional items vendor to quote, proof, order, and maintain inventory for promotion material.
- Update and maintain electronic marketing materials custom-tailored for clients.
Events
- Manage and coordinate company events such as team outings, lunches, holiday parties.
Internal & External Marketing
- Develop content for internal newsletters, employee spotlights, and company updates.
- Support public relations efforts, including press releases, project announcements, and community outreach.
- Assist with planning and coordinating company events, trade shows, and client appreciation activities.
Skills & Experience:
- Bachelor’s degree in Marketing, Communications, Design, or related field.
- 1–2 years of marketing experience
- Graphic design experience required
- Strong understanding of social media platforms and digital marketing best practices.
- Basic knowledge of website management (WordPress or similar CMS).
- Proficiency in Microsoft Office Suite; experience with Adobe Creative Suite or Canva is a plus.
- Excellent written and verbal communication skills with strong attention to detail.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.