What are the responsibilities and job description for the Sales Specialist - Target position at The Bluebird Group?
About Bluebird
We're The Bluebird Group - we're an omnichannel commerce partner that helps brands grow across every retail and digital channel.
We sit at the intersection of retail, eCommerce, media, and data. We help brands show up wherever their customers are (Target, Amazon, Walmart, Costco, Kroger, social commerce like TikTok, and beyond) and drive real sales growth.
We're not just strategists - we're a hands-on team of experienced retail operators who execute across everything from retail media and creative to data, insights, and full go-to-market strategy.
The result: we simplify what's become a really complex retail landscape and help brands scale faster and smarter.
Job Summary
We're looking for a Sales Specialist to support our Target team by helping identify growth opportunities, prepare for client engagements, and keep key sales initiatives moving forward.
This role works closely with a VP of Sales and supports a variety of business development, research, reporting, and client-facing activities. You'll help gather insights, prepare materials, organize information, and contribute to projects that support both client growth and new business opportunities.
The ideal candidate is curious, organized, proactive, and interested in building a career in sales, account management, or commercial strategy.
What You'll Do
Sales Support & Client Preparation
- Support a VP of Sales in preparing for client meetings, business reviews, retailer discussions, and new business opportunities
- Conduct background research and develop briefing materials, summaries, and presentation support
- Create meeting agendas, capture key takeaways, and coordinate follow-up activities
- Help ensure client requests, action items, and deliverables are tracked and completed
Prospect & Market Research
- Research prospective brands, market opportunities, and emerging categories
- Research Target-specific trends, category opportunities, and emerging brands to support business development efforts
- Build and maintain lead generation lists and prospect tracking tools
- Monitor retail, consumer, and industry trends that may impact client growth strategies
- Gather competitive insights and category intelligence to support business development efforts
Business Development Support
- Partner closely with a VP of Sales on strategic growth initiatives and business development efforts
- Support prospect research, outreach preparation, and opportunity tracking
- Help develop materials that showcase Bluebird's capabilities and value proposition
Sales Operations & Reporting
- Maintain sales tracking tools, internal documentation, and pipeline updates
- Support reporting, data organization, and performance tracking activities
- Assist with ad hoc reporting projects, including VIQ reporting and sales-related analysis
- Help maintain accurate records and visibility across active projects and opportunities
Cross-Functional Collaboration
- Partner with sales leadership and internal teams to support ongoing business initiatives
- Coordinate information and updates across teams to ensure alignment and execution
- Support special projects and other initiatives as business needs evolve
- Learn Bluebird's approach to retail, client management, and business development while building foundational commercial experience
What We're Looking For
Experience
- Bachelor's degree or equivalent professional experience
- 0–2 years of relevant experience, including internships, part-time work, or early-career professional experience
- Interest in sales, account management, business development, retail, or commercial strategy
- Exposure to sales, marketing, research, retail, or customer-facing environments preferred
Skills & Competencies
- Strong organizational and time management skills
- Strong written and verbal communication abilities
- Comfortable gathering, organizing, and analyzing information
- Proficiency with spreadsheets, research tools, and Microsoft Office Suite
- Ability to manage multiple priorities and deadlines in a fast-paced environment
- Curiosity and willingness to learn new industries, retailers, and business processes
- Experience with CRM platforms is a plus (training provided)
Our Commitment
We prioritize the inclusion of diverse perspectives. We aspire for all team members to feel like this is a place where they belong. Where they are respected by the company and are empowered to impact the business and achieve their full potential. We understand that relationships built on trust, respect and communication better serve our clients, team members and business.
Disclaimer: This job description outlines typical functions and responsibilities but may evolve based on business needs.