What are the responsibilities and job description for the Vice President of Hospitality position at THE BARDSTOWN BOURBON COMPANY LLC?
Lofted Spirits
Position: Vice President, Hospitality
Status: Full Time Exempt
Schedule: Flexible Hours/Days – Must be able to work some evenings, weekend shifts (Friday, Saturday, Sunday), and holidays.
Location: Primarily location will be based out of Louisville OR our Bardstown, KY locations with ability to travel as needed to our other locations in Bardstown, Owensboro and downtown Louisville and other future hospitality sites. Some opportunity for remote work.
Reports To: President
Who We Are
From bespoke bourbon production to boundary-pushing brands, Lofted Spirits is where tradition meets transformation. Expanding on the work started by Peter Loftin in 2016, and today the number one producer of Kentucky contract whiskey, Lofted Spirits pioneered a world-class, industry-shaking approach to custom contract distillation while developing some of the fastest growing brands in American Whiskey, Bardstown Bourbon and Green River. Lofted Spirits is challenging conventions, inspiring creativity, and empowering partners as they build their brands. With the spirits industry’s nimblest and most technologically advanced end-to-end solution for distilling, aging, bottling and supply-chain, Lofted Spirits produces more than 60 distinct recipes, controlling every point of the process to craft some of the world’s most desired and awarded whiskies.
Bardstown Bourbon Company is pushing the boundaries of innovation while honoring the traditional art of making great whiskey. With the most modern, technically advanced whiskey distillery, Bardstown Bourbon Co. combines the highest quality distillation and spirited hospitality into a modern, authentic bourbon experience unlike any other on the Kentucky Bourbon TrailTM. Bardstown Bourbon Co. is working to push the entire industry in a direction that is more innovative, more transparent and more collaborative. Bardstown Bourbon was named Icons of Whisky Global Brand Innovator of the Year (2025), IWSC’s Worldwide Whisky Producer of the Year (2023), and the brand’s Amrut Indian Whisky collaboration, the first of its kind, was honored as the highest-rated American Whiskey by Whisky Advocate (2024).
Green River Distilling Co. is a celebration of classic Kentucky – honoring the past while staying firmly planted in the present. The 10th oldest licensed distillery in Kentucky (DSPKY-10), Green River is known as "the Whiskey Without Regrets," and enjoys a rich history dating back to 1885. Reintroduced in 2022, Green River Distilling Co. proudly calls Owensboro, Kentucky home and serves as the westernmost outpost of the Kentucky Bourbon TrailTM. Authentic and approachable, Green River offers a growing portfolio of whiskeys crafted from historic mashbills blended to create a smooth and welcoming taste profile. Green River’s Wheated Bourbon was named Best Overall Bourbon (2025) by the New York World Spirits Competition, a true testament to the brand’s commitment to simplicity and quality going hand-in-hand.
A unified entity, Lofted Spirits is built to lead the global whiskey industry, delivering exceptional experiences through innovation, trust and transformative industry impact. Lofted Spirits joined the PPC family of companies in 2022. Learn more at LoftedSpirits.com.
Job Summary
We are looking for an enthusiastic Vice President of Hospitality to oversee our programs across our four homeplaces in Bardstown, Owensboro, and Louisville. The ideal candidate will have management experience in the various areas of our hospitality business – events, tours, culinary, bar, retail. This is a strategic leader who can maximize these operations in their central mission – create fans of the Bardstown Bourbon Company and Green River brands. The candidate must demonstrate strong leadership skills managing people as well as an understanding of P & L and annual budgets. A passion for hospitality and an exemplary work ethic are required.
Essential Job Duties and Responsibilities
• Manage multiple Hospitality operations in multiple locations – Bardstown, KY; Owensboro, KY; and two tasting rooms in downtown Louisville.
• Create synergy across various operations and leaders within one building and across facilities resulting in the best experience for our guests.
• Drive a world-class hospitality organization with outstanding service and experiences for our visitors and customers
• Build the BBCo and Green River brands through focused Hospitality experiences.
• Directly lead restaurant, bar, event, retail, and tour managers. Evaluate managers and hire new management as needed.
• Ensure that sales and execution of special events at each location meets annual revenue and profit goals.
• Coordinate directly with Marketing team for brand decisions and to execute plans that deliver on established goals for annual visitors for tours, restaurant reservations, special events, and retail sales.
• Manage the design and execution of the company’s satellite tasting room and retail outlets in Louisville.
• Oversee monthly inventory in each Hospitality department.
• Forecast annual budget and review P and L’s with Finance team, maximizing profitability while ensuring the best guest experience.
• Work to assist VIP experiences to deliver best-in-class experiences for VIP customers and guests while also assisting in hospitality elements of barrel picks for our sales organization.
• Approve all food, beverage, and event menus with an eye towards innovation and quality balanced against cost and profitability.
• Grow in understanding of our distilling and bottling practices to be a credible representative of our business to our guests.
• Build positive relationships with tour companies and bourbon clubs.
• Maintain highest health standards and sanitation to ensure top ratings for all health inspections.
• Understand trends in Hospitality to continually improve programs.
• Routinely evaluate vendors and systems in use, make recommendation on changes and execute on implementations.
• Must be willing to take the company-paid course and become certified Stave & Thief Executive Bourbon Steward.
• Commitment for the Company’s ISO program including the quality and food safety of our products.
• Other duties as assigned
Desired Qualifications and Skills
• Bachelor’s degree in business, hospitality, or related program highly desired
• Master’s level education in business, hospitality, or related degree program a plus
• Previous hospitality management experience
• Knowledge of and experience with POS and inventory systems
• Attitude of what’s next to expand our guests’ experiences, continuous improvement mentality
• Strong verbal and written communication skills
• Positive and social personality – enjoys meeting and entertaining people
• Adept with Microsoft office products – Outlook, Word, Excel, and PowerPoint
Physical Requirements
• Frequently required to stand and walk for long periods of time
• Occasionally reaches, bends and stoops, climbs stairs
• Ability to kneel, crouch or crawl; talk, hear, taste and smell
• Must be able to lift and/or move up to 25 lbs.
• Frequent exposure to fluctuating temperatures indoors and outdoors
Our Company is committed to equal opportunity in all aspects of employment. It is the policy of our Company to provide full and equal employment opportunities to all employees and potential employees, without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.
NOTE: The Company reserves the right to modify or apply this Job Description in any manner necessary to conduct its business and meet its goals and objectives. This Job Description does not imply that these are the only functions of the job, or the only essential functions of the job. Other duties and responsibilities may be required in this position.