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All Jobs Associate Director, Growth Marketing
Associate Director, Growth Marketing
CompanyJam City
LocationCulver City, California, United States
TypeOnsite
h3]:text-[17px] [&>h3]:font-bold [&>p]:mb-5 [&>ul]:list-disc [&>ul>li]:ml-8"> As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re searching for innovators who consider themselves dynamic, collaborative, and thrive in a fast-paced environment.
Perks & Benefits
Unlimited Vacation, Paid Sick Days & Holidays100% Employee Covered Medical, Dental, Vision Plan Base PlanLife Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & MoreCatered Lunches & Well-stocked KitchensYoga & Wellness ActivitiesHappy HoursCompany EventsDog FriendlyJam City is seeking an Associate Director of Growth Marketing to play a central role in delivering on ambitious growth plans for Jam City’s portfolio of games. The ideal candidate has a track record of driving high, sustainable, and profitable growth with experience leading a data-driven test-and-learn approach for growth marketing acceleration.The Associate Director of Growth Marketing will be responsible for overseeing the optimization of current User Acquisition efforts (UA), spearheading App Store Optimization (ASO), and driving an impactful creative ad strategy, while expanding the breadth and depth into new channels and funnel types with the goal of increasing revenue and ROAS.
Business & Corporate Law
They will work closely with studios, publishing, product marketing, and creative services teams to grow our games.This is a unique opportunity to make a significant impact by leading growth initiatives and driving improvements across the organization. We’re looking for a strategic leader to drive repeatable and scalable results across marketing channels and tactics, and who can identify cross-functional growth opportunities.
Responsibilities
Compensation & Benefits
In compliance with local law, we are disclosing the compensation for this role. The range listed is just one component of Jam City's total compensation package for employees, which may also include annual bonuses, short- and long-term incentives, and program-specific awards. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, certifications, location, business needs, or market demands.
This range is based on a full-time position. This range may be modified in the future. In addition, Jam City provides a variety of benefits to employees, including but not limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan, life, disability, and accident insurance. Pay Rate: $130,000- $160,000 per year
Teaching & Classroom Resources
Check Out Life As a Jam Citizen
We believe in creating games that unite people across the world and that showcase our commitment to providing an environment that is both inclusive and diverse for our players and employees. We strive to create a workforce that is reflective of our global player community as we know that we are stronger and better when we play together. To help promote an inclusive culture, we celebrate the visible and invisible diversity of our Jam Citizens through initiatives including Employee Resource Groups, cultural events, trainings, speaker series, and more. Jam City is an equal opportunity employer.
Recruitment & Staffing
We enthusiastically accept our responsibility to make employment decisions without regard to race, age, sex (including pregnancy), national origin, ancestry, religion, ethnicity, marital, or domestic partnerships status, disability, genetic information (including the refusal to submit to genetic testing), predisposing genetic characteristics, military status, veteran status, domestic violence victim status, sexual orientation, gender identity or expressions, or any other classification protected by federal, state, and local laws. Our management is committed to following this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, termination, recruiting, pay, and other forms of compensation, training, and general treatment during employment.
Business & Corporate Law
About Jam City
Jam City is a leading entertainment studio with a proven track record of creating some of the world’s most beloved casual puzzle and story-driven mobile games. As the creative force behind fan-favorite, award-winning titles such as Harry Potter: Hogwarts Mystery, Cookie Jam and Panda Pop, Jam City develops engaging and dynamic games that become an enduring part of our players’ lives. The company is headquartered in Los Angeles with a global network of studios and talent. For more information, please visitwww.jamcity.com.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information.
Management
These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.apply for this job
Life at Jam City
Jam City is a leader in mobile entertainment, providing unique and deeply engaging games that appeal to broad global audiences. Jam City was founded in 2009 by MySpace cofounder and CEO Chris DeWolfe and former 20th Century Fox executive Josh Yguado.
Jam City is the creative powerhouse behind some of the highest grossing and most enduring social gaming franchises for mobile, including Cookie Jam (Facebook Game of the Year winner) and Panda Pop. Jam City is the go-to studio for Hollywood, having developed immersive, narrative rich mobile games around iconic entertainment brands including Harry Potter, Family Guy and Marvel Avengers.
Jam City has studios in Los Angeles (HQ), San Francisco, San Diego, Bogotá and Buenos Aires. The Jam City team is known for its creative excellence and technological innovation in key areas including storytelling, data science and audience insights.
Thrive Here & What We Value
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All Jobs Associate Director, Growth Marketing
Associate Director, Growth Marketing
CompanyJam City
LocationCulver City, California, United States
TypeOnsite
h3]:text-[17px] [&>h3]:font-bold [&>p]:mb-5 [&>ul]:list-disc [&>ul>li]:ml-8"> As a leading mobile games developer, Jam City is looking to “level up” our talent. We’re searching for innovators who consider themselves dynamic, collaborative, and thrive in a fast-paced environment.
Perks & Benefits
Unlimited Vacation, Paid Sick Days & Holidays100% Employee Covered Medical, Dental, Vision Plan Base PlanLife Insurance, 401k, Flexible Spending Accounts, Commuter Benefits & MoreCatered Lunches & Well-stocked KitchensYoga & Wellness ActivitiesHappy HoursCompany EventsDog FriendlyJam City is seeking an Associate Director of Growth Marketing to play a central role in delivering on ambitious growth plans for Jam City’s portfolio of games. The ideal candidate has a track record of driving high, sustainable, and profitable growth with experience leading a data-driven test-and-learn approach for growth marketing acceleration.The Associate Director of Growth Marketing will be responsible for overseeing the optimization of current User Acquisition efforts (UA), spearheading App Store Optimization (ASO), and driving an impactful creative ad strategy, while expanding the breadth and depth into new channels and funnel types with the goal of increasing revenue and ROAS.
Business & Corporate Law
They will work closely with studios, publishing, product marketing, and creative services teams to grow our games.This is a unique opportunity to make a significant impact by leading growth initiatives and driving improvements across the organization. We’re looking for a strategic leader to drive repeatable and scalable results across marketing channels and tactics, and who can identify cross-functional growth opportunities.
Responsibilities
- Global Paid & Organic Growth: Oversee the planning and execution of the global acquisition marketing program, blending paid UA channels with robust organic growth and ASO strategies to maximize storefront conversion.
- Budget Management: Manage and optimize a large, multi-million-dollar acquisition marketing budget.
- Creative Ad Strategy: Lead the overarching paid creative strategy; collaborate with internal and external creative teams to brief, test, and iterate on high-performing ad creatives that drive engagement and lower CPIs.
- Storefront Optimization: Own the ASO roadmap, overseeing keyword optimization, A/B testing store assets (icons, screenshots, videos), and leveraging store algorithms to boost organic visibility and conversion rates.
- Executive Reporting: Own and present key performance metrics—including ROAS, LTV, and internal KPI targets on acquisition marketing, creative performance, and ASO initiatives—to senior leadership.
- Data-Driven Insights: Measure the impact of marketing programs on customer behavior, applying insights to refine performance, creative, and store strategies.
- MarTech Collaboration: Partner with Data Science to build internal automation, attribution modeling, and campaign management tools to support revenue forecasting.
- Team Leadership: Lead and mentor a team of performance marketers, creative strategists, and ASO specialists focused on paid channels and organic user growth.
- Test & Learn Culture: Innovate and implement relentless test-and-learn strategies across ad creatives, store pages, and targeting, investing heavily in areas that drive scalable results.
- Cross-Functional Collaboration: Partner with product marketing, publishing, analytics, studios, and product leadership to identify cross-functional growth opportunities, sharing progress, learnings, and best practices.
Compensation & Benefits
- 7 years of performance marketing and mobile UA experience (Gaming industry preferred).
- Proven track record of managing both paid acquisition and organic growth/ASO strategies successfully.
- Strong experience steering creative ad strategy, including a deep understanding of mobile ad formats, creative trends, and competitive analysis.
- Demonstrated ability to effectively manage and optimize a multi-million-dollar acquisition marketing budget.
- Strong analytical approach to acquisition funnel metrics measurement, creative performance, and campaign optimizations.
- Proficient in Excel, MMPs (e.g., Adjust), ASO intelligence tools (e.g., Sensor Tower, AppTweak), and other data analysis platforms.
- Excellent oral and written communication skills.
- Experience hiring and managing a world-class team of growth marketers and/or creative strategists.
- Thorough understanding of direct marketing principles, store algorithms, and mobile privacy frameworks (SKAN/Privacy Sandbox).
- Relentlessly high standards and a sharp attention to detail.
- Ability to plan strategically, but stay on top of tactical execution.
In compliance with local law, we are disclosing the compensation for this role. The range listed is just one component of Jam City's total compensation package for employees, which may also include annual bonuses, short- and long-term incentives, and program-specific awards. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, certifications, location, business needs, or market demands.
This range is based on a full-time position. This range may be modified in the future. In addition, Jam City provides a variety of benefits to employees, including but not limited to medical, dental, vision, parental leave, paid time off, a 401(k) plan, life, disability, and accident insurance. Pay Rate: $130,000- $160,000 per year
Teaching & Classroom Resources
Check Out Life As a Jam Citizen
- Company news and events on our LinkedIn- Company Blog- Employee Feedback on our Comparably page- Find videos on our teams and games on our Youtube
We believe in creating games that unite people across the world and that showcase our commitment to providing an environment that is both inclusive and diverse for our players and employees. We strive to create a workforce that is reflective of our global player community as we know that we are stronger and better when we play together. To help promote an inclusive culture, we celebrate the visible and invisible diversity of our Jam Citizens through initiatives including Employee Resource Groups, cultural events, trainings, speaker series, and more. Jam City is an equal opportunity employer.
Recruitment & Staffing
We enthusiastically accept our responsibility to make employment decisions without regard to race, age, sex (including pregnancy), national origin, ancestry, religion, ethnicity, marital, or domestic partnerships status, disability, genetic information (including the refusal to submit to genetic testing), predisposing genetic characteristics, military status, veteran status, domestic violence victim status, sexual orientation, gender identity or expressions, or any other classification protected by federal, state, and local laws. Our management is committed to following this policy with respect to hiring, placement, promotion, transfer, demotion, layoff, termination, recruiting, pay, and other forms of compensation, training, and general treatment during employment.
Business & Corporate Law
About Jam City
Jam City is a leading entertainment studio with a proven track record of creating some of the world’s most beloved casual puzzle and story-driven mobile games. As the creative force behind fan-favorite, award-winning titles such as Harry Potter: Hogwarts Mystery, Cookie Jam and Panda Pop, Jam City develops engaging and dynamic games that become an enduring part of our players’ lives. The company is headquartered in Los Angeles with a global network of studios and talent. For more information, please visitwww.jamcity.com.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information.
Management
These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.apply for this job
Life at Jam City
Jam City is a leader in mobile entertainment, providing unique and deeply engaging games that appeal to broad global audiences. Jam City was founded in 2009 by MySpace cofounder and CEO Chris DeWolfe and former 20th Century Fox executive Josh Yguado.
Jam City is the creative powerhouse behind some of the highest grossing and most enduring social gaming franchises for mobile, including Cookie Jam (Facebook Game of the Year winner) and Panda Pop. Jam City is the go-to studio for Hollywood, having developed immersive, narrative rich mobile games around iconic entertainment brands including Harry Potter, Family Guy and Marvel Avengers.
Jam City has studios in Los Angeles (HQ), San Francisco, San Diego, Bogotá and Buenos Aires. The Jam City team is known for its creative excellence and technological innovation in key areas including storytelling, data science and audience insights.
Thrive Here & What We Value
- Collaborative environment
- Encourages creativity and innovation
- Emphasizes worklife balance
- Provides opportunities for growth and professional development
- Values diversity and inclusion
- Inclusive culture celebrating visible and invisible diversity through various initiatives
- Equity, Diversity, and Inclusion commitment
- Professional Development Opportunities
- Fully remote work option
- Unlimited vacation, paid sick days & holidayer benefits
- 12 weeks paid parental leave
- Wellness activities & programs
- Equal Employment Opportunity
- Commitment to making employment decisions without regard to protected classifications
- Celebrate visible and invisible diversity through various initiatives
- Inclusive and diverse environment
- Competitive Salaries, Benefits, Professional Development Opportunities
- WorkLife Balance with respect for personal time
Your tracker settings
We use cookies and similar methods to recognize visitors and remember their preferences. We also use them to measure ad campaign effectiveness, target ads and analyze site traffic. To learn more about these methods, including how to disable them, view our Cookie Policy or Privacy Policy.
By tapping `Accept`, you consent to the use of these methods by us and third parties. You can always change your tracker preferences by visiting our Cookie Policy.
ThatStartupJob
Discover the best startup and their job positions, all in one place.
Recruitment & Staffing
Quick SearchSearch JobsSearch Remote Jobs hiring WorldwideSearch Remote Jobs in the USSearch Jobs in IndiaSearch Remote Jobs in UKSearch by Title
AreaCaliforniaMassachusettsNew YorkTexasVirginiaWashington D.C.View all
Popular SubRemote JobsWeb3 JobsiOS Developer JobsFront End Developer Remote JobsComputational Geometry JobsCannabis CareersView all
CompanyAbout UsContact UsBlogCreditsCareersPrivacy PolicyCookie Policy
Copyright © 2025
Business & Corporate Law
Salary : $130,000 - $160,000