What are the responsibilities and job description for the Marketing Manager position at TG3 Electronics, Inc.?
Company Description
TG3 Electronics is a family-owned business that has been solving tough input challenges since 1986. Headquartered in Kenosha, WI, we specialize in rugged, custom-built keyboards, mice, card readers, and control panels used daily in hospitals, warehouses, police vehicles, restaurants, and government operations. Known for unmatched quality and engineering expertise, we help our customers work faster, safer, and more efficiently.
Role Description
TG3 is seeking an impact player and difference maker to join our team as a Marketing Manager.
This position would be someone who can bring new ideas and energy to market our products, capabilities, and our team. If this sounds like you, we would like to talk with you about joining and starting your career here at TG3!
Marketing Manager Job Responsibilities
· Market research, analysis, and evaluation of where TG3 can expand its offering
· Create brand awareness and continue to maintain a high level in the market
· Work closely with the sales team and understand markets for expansions
· Participate and lead training events for:
o Distribution marketing events
o Outside sales organizations – New Designs and additional markets TG3 is targeting
· Maintain Data Sheets and continually improve sell sheets for the sales team
· Maintain TG3 Website, Twitter, LinkedIn, and Facebook accounts
· Attend trade shows and assist with the selection of new and existing shows
· Bring innovative ideas on how to market TG3 capabilities
· Collaborate with media organizations and advertising agencies to improve TG3 brand awareness
· Create a marketing plan with input from sales
· Send out a quarterly newsletter to sales organizations to provide high-level details on TG3 capabilities
- · Work with customers to create use cases and white papers