What are the responsibilities and job description for the Marketing Associate position at Texas Criminal Defense Group?
Marketing Assistant – Google Ads, LSAs & WordPress | Texas Criminal Defense Group
Job Snippet
- Grow your marketing career with one of Texas’s top trial law firms
- Manage Google Ads, LSAs & PPC campaigns with measurable results
- Build & optimize WordPress landing pages using SEO best practices
- Drive grassroots campaigns: student outreach, events, co-branded promotions
- Competitive pay and career development
About Us
Texas Criminal Defense Group (TCDG) is one of the largest and most respected criminal defense firms in the state. With multiple offices and a trial-driven team, we proudly live by our motto: “We Defend You Like Family.”
We’re expanding and looking for a Marketing Assistant who’s ready to combine digital expertise with grassroots outreach to grow our brand and reach more clients who need our help.
What You’ll Do
- Digital Campaigns: Manage Google Ads and PPC campaigns (budget tracking, A/B testing, conversion optimization).
- Local Service Ads (LSAs): Run, dispute, and monitor LSAs to maximize lead quality.
- WordPress SEO: Build and maintain landing pages with strong SEO fundamentals.
- Community Outreach: Plan and execute grassroots campaigns (student outreach, co-branded events, posters, “Know Your Rights” cards).
- Analytics & Reporting: Track KPIs, report results, and recommend improvements.
- Collaboration: Work closely with the Operations Director and leadership team to align marketing with firm goals.
What We’re Looking For
- 2 years of experience in digital marketing (legal/professional services a plus).
- Proficiency in Google Ads, Google Analytics, and WordPress.
- Hands-on experience with Google LSAs.
- Knowledge of SEO and landing page optimization.
- Strong writing, communication, and project management skills.
- Creative, organized, and eager to juggle multiple campaigns at once.
- Bachelor’s degree in Marketing, Communications, or related field preferred.
Why Join Us
- Competitive pay: $45,000 – $60,000 / year (DOE)
- Direct impact on the growth of a top Texas trial law firm
- Ongoing training and professional development
- Supportive, team-driven culture where your ideas matter
Apply Now
Ready to grow your marketing career and make an impact?
Apply today via really or send your resume short cover letter highlighting your experience with Google Ads, LSAs, WordPress, and community outreach.
Job Type: Full-time
Pay: $45,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Work Location: In person
Salary : $45,000 - $60,000