What are the responsibilities and job description for the Marketing Campaign Manager position at Texas A&M Foundation?
Brief Description
Marketing Campaign Manager
The Marketing Campaign Manager supports and advances the Texas A&M Foundation’s philanthropic mission by creating compelling, donor-focused content and helping execute integrated marketing campaigns across print and digital channels. This role works closely with development officers, campus partners, and marketing colleagues to elevate fundraising priorities, demonstrate donor impact, and strengthen engagement with key audiences through strategic communications and storytelling. The Marketing Campaign Manager serves as a key contributor in managing content projects, coordinating production timelines, and ensuring all communications are accurate, impactful, and aligned with the Foundation’s brand and fundraising objectives.
We believe Texas A&M has a unique ability to positively impact and transform lives—the state, the nation, and the world. At the Texas A&M Foundation, we strive to be the most trusted philanthropic organization for our university, our donors, and our team. Are you ready to help tell the stories that inspire generosity and connect passions with purpose?
What You'll Do...
Role
As the Marketing Campaign Manager, you will create and execute strategic communications that support fundraising initiatives, strengthen donor engagement, and advance the mission of the Texas A&M Foundation. In this role, you will:
Purpose: Our work inspires transformational philanthropy that impacts students, faculty, programs, and the future of Texas A&M University.
Marketing Campaign Manager
The Marketing Campaign Manager supports and advances the Texas A&M Foundation’s philanthropic mission by creating compelling, donor-focused content and helping execute integrated marketing campaigns across print and digital channels. This role works closely with development officers, campus partners, and marketing colleagues to elevate fundraising priorities, demonstrate donor impact, and strengthen engagement with key audiences through strategic communications and storytelling. The Marketing Campaign Manager serves as a key contributor in managing content projects, coordinating production timelines, and ensuring all communications are accurate, impactful, and aligned with the Foundation’s brand and fundraising objectives.
We believe Texas A&M has a unique ability to positively impact and transform lives—the state, the nation, and the world. At the Texas A&M Foundation, we strive to be the most trusted philanthropic organization for our university, our donors, and our team. Are you ready to help tell the stories that inspire generosity and connect passions with purpose?
What You'll Do...
Role
As the Marketing Campaign Manager, you will create and execute strategic communications that support fundraising initiatives, strengthen donor engagement, and advance the mission of the Texas A&M Foundation. In this role, you will:
- Write and edit donor impact stories, stewardship communications, campaign messaging, event communications, newsletters, proposals, and other donor-facing content.
- Develop content for print publications, digital platforms, email campaigns, websites, and social media channels.
- Conduct interviews with donors, faculty, students, and staff to gather compelling stories and content.
- Translate complex philanthropic initiatives into engaging, audience-centered communications.
- Assist in the development and execution of integrated marketing campaigns aligned with fundraising and donor engagement goals.
- Create and manage campaign plans, content calendars, production schedules, and project timelines.
- Coordinate workflows, approvals, and production processes across marketing, development, digital, and design teams.
- Support the creation of fundraising proposals, impact reports, campaign materials, event collateral, and philanthropy-focused communications.
- Contribute to social media and email marketing initiatives through content creation, refinement, and scheduling.
- Manage assigned campaigns and communication projects from concept through completion while balancing long-term priorities and fast-turnaround requests.
Purpose: Our work inspires transformational philanthropy that impacts students, faculty, programs, and the future of Texas A&M University.
- Competitive total compensation package.
- Comprehensive benefits including medical, dental, life insurance, identity protection, and more at no cost to you.
- Retirement planning with a 17% employer contribution.
- Professional development and growth opportunities within a highly collaborative and mission-driven team environment.
- The opportunity to tell meaningful stories and create communications that strengthen relationships with donors and stakeholders across the Aggie network.
- Bachelor's degree in marketing, Communications, Journalism, English, or a related field.
- Three or more years of demonstrated success in marketing, communications, content development, or a related profession, or an equivalent combination of education and experience.
- Exceptional writing, editing, proofreading, and storytelling skills with the ability to tailor messages to diverse audiences.
- Strong project management and organizational skills with the ability to manage multiple priorities and deadlines simultaneously.
- Excellent research, interviewing, verbal, written, and interpersonal communication skills.
- Ability to think creatively and communicate an organization's message in an engaging and strategic manner across multiple channels.
- Proficiency with Microsoft Office applications.
- High level of integrity and discretion when handling sensitive and confidential information.
- Strong commitment to the mission and vision of the Texas A&M Foundation and the ability to serve as a compelling ambassador for the organization.
- Experience in fundraising, higher education, nonprofit communications, or a university environment.
- Familiarity with AP Style and editorial best practices.
- Experience managing publication processes from content development through production and distribution.
- Experience working with photographers, multimedia content, digital publishing platforms, Adobe Creative Suite, and/or Salesforce Marketing Cloud.
- Experience coordinating print and digital communications projects across multiple stakeholders and departments.
- A passion for storytelling, donor engagement, and creating content that inspires philanthropy.
- Demonstrate the attributes and behaviors of a Passionate Professional Dedicated to Purposeful Philanthropy.
- Embody the Aggie Core Values and the Foundation Beliefs.
- Contribute to team effectiveness through collaboration, knowledge-sharing, and continuous process improvement.
- Maintain a high standard of professionalism, accuracy, and attention to detail in all communications and projects.
- Participate in achieving personal, departmental, divisional, and organizational goals aligned with the Foundation's mission.