EDC Coordinator

Job Summary:

The EDC Coordinator supports the economic development department by executing

marketing campaigns and coordinating events that drive business attraction, retention,

and community engagement. This role is crucial for enhancing the visibility of economic

development programs and fostering partnerships with businesses, community

stakeholders, and government entities.

Key Responsibilities:

 Develop and implement marketing strategies to promote the city’s economic

assets.

 Manage digital marketing efforts, including websites, email campaigns, and

social media.

 Create promotional materials such as brochures, newsletters, press releases,

and reports.

 Collaborate with local businesses and regional partners to showcase success

stories and opportunities.

 Maintain branding consistency across all communication platforms.

 Plan and execute events such as business expos, job fairs, and stakeholder

meetings.

 Coordinate logistics: venue booking, catering, signage, vendor management,

permits, and scheduling.

 Work closely with city departments and external vendors to ensure smooth event

execution.

 Track attendance, collect feedback, and report on event outcomes and ROI.

 Assist with research on market trends, demographics, and industry needs.

 Support business recruitment and retention efforts by preparing presentations

and informational packets.

 Represent the department at public meetings, trade shows, and community

events.

Qualifications:

 Bachelor's degree in marketing, communications, public relations, or a related

field.

 Experience in marketing, event planning, or public administration (2–4 years

preferred).

 Knowledge of economic development practices and familiarity with the Texas

business landscape.

 Proficiency with digital marketing tools, CRM software, and graphic design

platforms (e.g., Canva, Adobe Creative Suite).

 Strong communication, organization, and project management skills.

Desired Traits:

 Passion for community and economic growth.

 Bilingual (Spanish-English) is a plus.

 Familiarity with government operations or public-private partnerships.

 Ability to multitask and adapt to changing priorities.