Director of Outreach - Healthcare

Role Summary

The Director of Outreach & Engagement plays a pivotal role in driving organizational growth by strengthening community integration and ensuring accurate, supportive enrollment of patients into a comprehensive, all-inclusive senior care program. Reporting to the Executive Director, this leader builds strategic relationships with healthcare providers, businesses, and community groups, while guiding a seamless intake and enrollment experience for patients and their families. This role champions a people-first philosophy and ensures all outreach and enrollment activities align with organizational values, regulatory requirements, and best practices.

Duties

• Develop and implement the Outreach and Engagement Plan and related activities.

• Ensure the organization’s mission, values, and promise are fully integrated into outreach strategies.

• Use demographic data, community needs, competitive insights, historical results, and national standards to guide effective outreach, intake, and enrollment processes.

• Set referral targets for the team in alignment with net growth goals established with the Executive Director.

• Build a detailed schedule of weekly, monthly, and annual outreach events and initiatives.

• Engage a wide range of targeted organizations, groups, and individuals through proactive outreach efforts.

• Oversee successful patient intake and enrollment through well-developed departmental policies, procedures, and compliance practices.

• Maintain a person-centered approach that enhances every encounter with potential enrollees and referral sources.

• Promote a people-first culture that consistently strives to exceed expectations.

• Ensure all regulatory standards related to outreach, intake, and enrollment are met.

• Communicate regularly with patients, families/caregivers, staff, and other stakeholders.

• Meet and aim to exceed census growth and enrollment targets.

• Provide individual and group presentations to potential referral sources.

• Maintain strong, ongoing relationships with existing referral partners.

• Develop and cultivate new referral sources to expand reach and community engagement.

• Ensure accountability for all outreach and intake systems within the department.

• Maintain detailed referral tracking systems, mailing lists, and marketing records.

• Provide regular reports on outreach and engagement activities to the Executive Director.

• Lead, supervise, and evaluate departmental staff.

• Participate in outreach events, intake activities, open houses, and community marketing events.

• Attend required staff meetings and in-service training sessions.

• Champion diversity, equity, and inclusion, integrating these principles into departmental culture and practices.

• Follow all organizational policies, procedures, and OSHA safety guidelines.

• Uphold confidentiality regarding company information, patients, employees, and families.

• Follow Standard Precautions and Infection Control procedures.

• Maintain a safe working environment.

• Support and participate in quality improvement initiatives.

• Engage in continuing education and required training.

• Maintain professional affiliations and required certifications.

• Perform other duties as assigned.

Required Qualifications

• Bachelor’s degree.

• Reliable transportation, valid driver’s license, and state-required liability auto insurance.

• Ability to pass all pre-employment screenings, including criminal background check, Medicare/Medicaid exclusion screening, education and license verification, reference check, drug screen, and required immunization verification.

• Medically cleared for communicable diseases and up-to-date immunizations prior to direct patient contact.

Desired Qualifications

• Master’s degree preferred.

• Professional license and/or certification preferred (e.g., NHA, RN, LSW/MSW, PT, OT, RT, RD).

• Experience in community outreach, intake, enrollment, or marketing.

• Management experience within a human services organization.

• At least one year of experience working with a frail or elderly population (training will be provided if not already present).

Competitive Compensation & Benefits:

• Medical and Dental Coverage

• Generous Paid Time Off

• 401(k) with Employer Match*

• Life Insurance

• Tuition Reimbursement

• Flexible Spending Account

• Employee Assistance Program

If you're interested, please reply to this advertisement or directly email your resume to me at DSalgado@teemagroup.com or by calling/texting (949) 295-5951.

I strive to reply within 48 hours. Looking forward to connecting with you soon. Thank you!