What are the responsibilities and job description for the Technical Product Manager- (Web customer acquisition), (Hybrid/Onsite, GC/Citizens only) position at Tech-Assist?
We are looking for a Technical Product Manager who has strong experience in web customer acquisition. The ideal candidate should have hands-on experience with Google Ads, Facebook/Meta Ads, SEO/SEM, and web analytics tools. This role will focus on improving traffic, conversions, and overall customer growth.
Responsibilities
- Manage product features focused on web user acquisition and conversion.
- Work closely with marketing teams running Google and Facebook campaigns.
- Analyze web traffic and campaign performance using GA4 and other analytics tools.
- Optimize landing pages, user funnels, and A/B tests.
- Translate business goals into technical requirements for engineering teams.
- Track key metrics like CAC, conversion rate, and ROAS.
Requirements
- 6 years of experience as a Product Manager or Technical Product Owner.
- Strong experience with Google Ads, Meta Ads, SEO/SEM, and web analytics.
- Good understanding of web growth metrics and acquisition funnels.
- Ability to work with technical and marketing teams.
- Strong communication and problem-solving skills.
Nice to Have
- Experience in telecom, SaaS, or large enterprise environment.
- Basic understanding of API integrations and tracking setups.
Job Type: W2/C2C
Location:
- Dallas, TX (Preferred)
- We welcome applicants who are open to relocating. Preferred: ability to relocate prior to the start date.
Apply or reach - team_hr@tech-asst.com