What are the responsibilities and job description for the Director, Program Management position at Targetbase?
As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.
JOB SCOPE & PURPOSE
The Director, Program Management, is responsible for driving the execution of client programs across the agency from conception through delivery. This includes managing scope and resources, budget tracking, and oversight of project workplans. Overall, this position requires a proactive process-oriented thinker who embraces challenges and rallies teams to ensure program success.
MAIN RESPONSIBILITIES
- Primary PMO point of contact within the agency for assigned Client teams and projects.
- Works with Crafts across the agency to define, estimate, and align on the overall scope of large programs.
- Attends weekly internal status meetings, providing support to PMO team members who lead the meeting.
- Responsible for the project kick meeting with the CoE leads to ensure all parties are fully in agreement in terms of project definition, timing and identification of potential internal or external concerns.
- Ensures PMO team members are managing the development of project workplans inclusive of all crafts. Workplan will include expected timing broken out by craft.
- Works with PMO team members to monitor project progress against the timeline, workplan and Statement of Work (SOW).
- Addresses and escalates, as needed, variances related to scope, schedule, budget, or quality, ensuring scope changes are internally documented and resolved.
- Proactively communicates potential risks and works with the team to develop mitigation strategies to resolve issues.
- Regularly communicates updates to account lead to successfully manage client expectations based on the SOW.
- Defines, develops, and implements processes and best practices for Targetbase. Including rolling out new processes across the agency.
- Works with CoE leads to ensure staffing accurately reflects the project's scope and associated timelines.
- If project timing is changed, ensures staffing is updated appropriately.
- Monitor teams’ weekly time entry and escalates missing time and/or inaccuracies to appropriate Craft leads.
- Monitors project budget utilization vs revenue recognition vs project % completion and escalates concern to client leads.
EXPERIENCE & EDUCATION
- Minimum of 7 years of professional program or project management experience
- Strong preference for candidates with prior experience in marketing/advertising agency, professional services firm or in-house digital marketing team
- Bachelor’s Degree in Marketing, Communications, or Business Administration
KNOWLEDGE & ABILITY
- Demonstrated ability to lead Client programs with minimal supervision in a fast-paced environment where resources are often shared across programs
- Solid understanding of the creative and production process required
- Strong planning, organization, and coordination skills.
- Ability to manage competing priorities.
- Strong interpersonal and communication skills across all levels of the agency
- General understanding of customer experience principles
- Exposure/interest in relational database/CRM technology highly preferred
- Solid PC skills and Microsoft software experience (Word, Excel, Outlook)
- Working knowledge of Workfront or other tracking and project management software
POSITION REQUIREMENTS
- Overtime as necessary
- Travel as necessary
We work a hybrid schedule - 3 days in office and 2 days working from home. Candidates must local to the DFW area and willing to be onsite in the Irving office 3 days per week.
Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom’s global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modeling, technical and business consulting and digital experience design and development.
#LI-EC1
2026057