What are the responsibilities and job description for the Content Creator And Marketing Manager position at TanaBell Health Services?
TanaBell Health Services Inc. is a private healthcare company headquartered in Pocatello, Idaho, specializing in Skilled Nursing and Assisted Living Facilities. Led by experienced clinicians, TanaBell is committed to providing the highest quality care within compassionate and home-like environments. The organization integrates advanced technologies to support caregivers in delivering efficient and effective care. TanaBell Health Services takes pride in creating settings that prioritize both the comfort and well-being of its residents.
We are seeking a full-time Content Creator and Marketing Manager to join our team on-site in Pocatello, ID. In this role, you will develop and execute creative marketing strategies, produce engaging content for digital platforms, manage social media channels, and oversee content marketing campaigns. You’ll collaborate with various teams to generate concepts, write content, design materials, and implement campaigns that accurately represent the organization’s commitment to quality care. The role also involves monitoring performance metrics to optimize marketing initiatives.
- Strong skills in Content Creation, Copywriting, Creative Writing, and developing Content Strategies
- Experience in Social Media Management and Digital Marketing campaigns
- Proficiency in Graphic Design and Video Content Production
- Ability to conduct market Research and analyze industry trends
- Project Management and organizational skills
- Strong written and verbal communication skills
- Familiarity with healthcare marketing is a plus
- Proficiency in tools such as Adobe Creative Suite, social media platforms, and analytics tools
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field preferred