Social Media Specialist

Summary

Social media is one of the most direct ways we connect with our guests — and this role is right at the center of it. As our Social Media Specialist, you’ll bring Taco Time NW to life across social channels by creating content, managing our community, and helping the brand show up in ways that feel current, relevant, and worth paying attention to. You’ll work closely with our marketing team, agency partners, and restaurant teams to turn campaigns, promotions, and everyday brand moments into content people want to watch, engage with, and share.

We will be accepting applications/resumes until Monday, June 8th. If selected for an interview we will contact you directly.

(Please no emails or calls from staffing agencies, we use our internal recruiting team)

Essential Functions and Key Position Accountabilities

Create Engaging Content

• Create and edit short-form video, photography, Reels, TikToks, Stories, and other social-first content, including on-site at restaurant locations.
• Manage the content calendar and publish across active channels with the right format and timing for each platform.
• Track trends, platform shifts, and competitive activity — and contribute ideas for campaigns, promotions, and always-on brand moments.

Grow Our Community

• Monitor and respond to comments, DMs, and brand mentions in a timely, on-brand voice.
• Identify opportunities to source and amplify user-generated and creator content.
• Surface guest feedback and emerging conversations — and escalate issues when needed.

Keep Campaigns Moving

• Support agency-led influencer, UGC, and paid social efforts through coordination, content review, approvals, and deliverable tracking.
• Keep assets, timelines, and communication organized so nothing falls through the cracks.
• Track key social metrics and share learnings to help inform what we make next.

Additional Responsibilities

• Assist with special projects and other designated activities as assigned.
• Perform other related duties and responsibilities as assigned.

Minimum Qualifications

EDUCATION

• Bachelor’s degree in Marketing, Communications, or a related field — or equivalent experience

EXPERIENCE

• 2–3 years of social media experience for a consumer-facing brand; restaurant, food, retail, or lifestyle experience is a plus.
• Strong short-form video and photo skills — you can create content, not just coordinate it.
• You know how the platforms actually work — formats, algorithms, and what makes content perform.
• A sharp written voice and the ability to write on-brand captions quickly and consistently.
• Good community instincts: warm, responsive, and able to judge when to escalate.
• Strong organization and follow-through across multiple projects and deadlines.
• A portfolio of social content you’re proud of.
• Nice to have: paid social exposure, influencer or creator coordination, or restaurant/QSR brand experience.