What are the responsibilities and job description for the eCommerce Sales Manager position at Swisher?
For the past 162 years, Swisher has been an industry leader known for its iconic products and commitment to high quality standards. With a rich history, Swisher serves adult consumers through a diverse range of businesses, including Swisher Sweets Cigar Company, Helme Tobacco Co., Hempire, Rogue Holdings, and Drew Estate: The Rebirth of Cigars. We have a passion for people and helping them build rewarding careers. If you’re ready to create excitement and drive what’s next in the industry, we’d love to hear from you.
The eCommerce Sales Manager is responsible for leading Swisher’s commercial execution across eCommerce retail partners, including Amazon, Walmart.com, and other online marketplaces. This role drives customer development, joint business planning, and digital trade performance to ensure sales growth, profitability, and seamless integration between the commercial and marketing functions.
Working closely with the Marketing eCommerce Manager, this role ensures alignment between digital content, pricing, promotions, and fulfillment strategies — translating brand and marketing objectives into actionable retail customer plans.
Key Responsibilities
- Lead Swisher’s eCommerce customer relationships, including Amazon, Walmart.com, and other key marketplace partners
- Develop and execute annual customer business plans that achieve sales, share, and profitability targets
- Partner with the Marketing E-commerce Manager to align content optimization, digital shelf visibility, and retail media campaigns with commercial goals
- Manage trade investments, digital promotions, and pricing architecture to deliver sustainable growth and ROI
- Translate category insights, shopper analytics, and performance data into actionable customer strategies
- Collaborate cross-functionally with Finance, Supply Chain, and Marketing to ensure product availability, forecast accuracy, and on-time fulfillment
- Lead sell-in for new products and innovations, ensuring flawless online activation and coordinated launch timing
- Track and analyze key performance indicators (sales velocity, conversion, traffic, and digital share) to identify growth opportunities and executional gaps
- Conduct joint business reviews with major online customers and provide updates to the VP, National Accounts and commercial leadership team
Qualifications
-
Bachelor’s degree in Marketing, Business Administration, eCommerce or related field
- 7 years of sales or account management experience, with at least 3 years focused on eCommerce or digital retail channels
- Proven success managing Amazon, Walmart.com, or other marketplace partnerships
- Strong understanding of eCommerce KPIs, pricing models, and retail media programs
- Experience collaborating with marketing on digital activation and performance management
- Proficiency with sales e-commerce analytics tools (Amazon Brand Analytics, Walmart Connect, etc.) with the ability to interpret data to gain actionable insights to make informed decisions
- Strong understanding of ecommerce operations, fulfillment, and customer experience
- Excellent communication and influencing skills
What We Offer
- Base salary and bonus program
- Medical, dental, vision, life insurance effective on date of hire
- Generous 401(k) Plan
- Defined Contribution Plan
- Paid vacation and paid holidays
- Tuition reimbursement
Official Contact Information
- Email: All official emails will come from an @Swisher.com address
- Website: Verify job listings and contact details on https://careers.swisher.com
Important: We will never contact you via Teams, Zoom, or Google Meets. If you qualify for an interview the proper meeting method will be shared with you beforehand. Confidential information should only be shared through secure methods outside of email.