Sales Educator

Job Title: Sales Educator

Department: Sales/Education

Reports To: Manager, Education/Dealer Training

FLSA Status: Exempt

Location: Nashville, TN (hybrid)

SVP Worldwide is the world's largest consumer sewing machine company, proudly home to the iconic brands SINGER®, HUSQVARNA® VIKING®, PFAFF®, and CREATIVATE™. Together, our brands represent nearly 500 years of combined leadership, empowering sewists around the world and shaping the evolution of sewing for generations.

Our purpose is clear: to create, elevate, and celebrate sewists around the world.

With global operations spanning R&D, manufacturing, distribution, and sales, SVP Worldwide brings together heritage craftsmanship and modern innovation to serve a worldwide community of makers.

Our expanding portfolio includes sewing and embroidery machines, accessories and notions, garment care, and creative software — offering meaningful opportunities to innovate, collaborate, and make an impact.

Guided by our values — customer-first thinking, curiosity and creativity, inclusion, and transparency — we're building a connected, inclusive culture where people can grow their careers while helping define the future of sewing.

Position Summary: An SVP Educator is the product authority across all SVP Brands including Pfaff, Husqvarna Viking, Singer and Creative. The educator demonstrates, teaches, and supports users across the full product assortment of sewing, quilting, and embroidery machines. This work is performed at local dealerships or authorized retailers as well as through online workshops. They conduct workshops on machine operation, software, and creative techniques to inspire customers, troubleshoot technical issues, and promote SVP brands

Responsibilities:

Product Knowledge & Point of Contact

• Turn education, engagement, and knowledge into profitable sales for our B2B customers (dealers, retail)
• Collaborate with the sales team to convey the features/advantages/benefits of the products across multiple channels in customer-facing setting
• Increase SVP footprint within retail (dealers and mass) by partnering with Account Managers
• Serve as the point of contact / product expert
• Attend crucial sales meetings with key customers

Demonstration & Training

• Showcase the key features of SVP products at dealer events, mass retail, workshops, and in-store, including specialized training for new owners
• Train the retail sales team on “how” to sell an SVP Branded sewing/crafting products by focusing on the features, advantages and benefits of the product.
• Create and deliver engaging sewing projects, educational materials, and tutorials ranging from beginner to advanced levels
• Own end-to-end training, including preparation, delivery, and presenting materials to large groups (e.g., employees, B2B customers, management, end-consumers)
• Travel 50–70% as required by the role, including independently arranging transportation, renting and driving a car, and navigating unfamiliar locations

Product Support & Customer Engagement

• Lead troubleshooting with users, support software usage, and achieving optimal results
• Provide a supportive, creative, and enthusiastic environment to build confidence in sewing
• Maintain demo equipment, ensuring machines are running smoothly for events
• Develop, execute, and maintain material for training new Dealers on Sewing and Embroidery machines, Sewing and Home Essential products, Sales and best business practices in the sewing industry.
• Own the set-up and demo sewing & embroidery machines at various wholesale and consumer shows
• Set-up, train, and breakdown at conventions
• Other duties may be assigned.

You Bring (requirements, preferred skills):

• 3 years of sales experience with the ability to convey and sell a full product assortment (B2B and B2C)
• 2 years of experience in sewing instruction, retail sales, or similar
• Deep knowledge of, and passion for, sewing, embroidery, and quilting techniques
• Proficiency in operating and troubleshooting computerized sewing and embroidery machines
• Strong presentation, communication, interpersonal, and customer service skills, with the ability to effectively teach and engage audiences across diverse skill levels
• 2 years of experience creating curriculum and program design for educational sessions

We Offer You:

• Full benefits package; medical, dental, vision
• 401k plan
• Competitive PTO accrual as well as additional wellness days
• Hybrid work schedule
• Work environment that harbors a culture of collaboration and community
• Learning and development opportunities

You will need to be able to complete all physical requirements of the job with or without a reasonable accommodation, including:

• Occasionally move about inside the office to access file cabinets, meeting rooms, copier/printer etc. as well as have the ability to remain in a stationary position 50% of the time
• Required to retrieve or reposition products like sewing machines weighing up to 50 pounds
• Any additional physical requirements

The Employer retains the right to change or assign other duties to this position.

Work Environment/Location/Flex Arrangement:

SVP Worldwide offers a fast-paced and ever-changing environment. As part of our Flexible Workplace Policy, this position will be hybrid based in our company HQ in Nashville, TN.

Ability to travel 50–70% as required by the role, including independently arranging transportation, renting and driving a car, and navigating unfamiliar locations to perform job duties at dealer, retail, and event sites.

Why You Will Love Being a Part of the SVP Worldwide Team:

We take care of our team! We offer a competitive benefit package including: multiple health plan options comprised of vision and dental plans, 401K plan, life insurance, disability insurance, pet insurance, parental leave, generous employee discounts and paid time off benefits including wellbeing days.

At SVP Worldwide, we celebrate diversity, equity, and inclusion and strive to employ a unique workforce that is reflective of our consumers across the globe. That means understanding, respecting and valuing diversity- unique styles, experiences, identities, ideas and opinions – while being inclusive of all people.

SVP Worldwide is an equal opportunity employer and makes employment decisions based on merit and qualifications. SVP Worldwide prohibits discrimination based on race, color, religion, sex, sexual identity, gender identity, marital status, veteran status, nationality, citizenship, age, disability, medical condition, pregnancy, or any other unlawful consideration.

In The News:

In 2021, SVP Worldwide was acquired by Platinum Equity (www.platinumequity.com), a global investment firm with more than $25 billion of assets under management and a portfolio of approximately 50 operating companies that serve customers around the world. Platinum Equity has committed to fully support SVP Worldwide's continued growth and to bring additional financial and operational resources to help accelerate the company's efforts.

Like what you see? Then come “sew” and grow your career with us!

Follow us on LinkedIn and get updates from SVP Worldwide!

Requirements: 2-4 years experience in applying practical knowledge of the job. Works independently with general supervision. May influence others witin the job area throguh explaination of facts, policies and practices