Freelance Content Creator (Part-time: 20-25 hours weekly)

Position Overview:

We’re looking for a dynamic, highly creative Content Creator to bring our brand to life across social platforms, with a focus on TikTok and Instagram. This person is a self-starter, a genuine fan of the brand, and a natural storyteller with a strong point of view, sharp visual instincts, and a deep understanding of what makes content feel fresh, engaging, and true to a brand voice.

Working closely with the Founder/Creative Director and marketing team, you will lead the end-to-end creation of short-form content—from ideation through execution. You’ll translate our world into compelling, social-first storytelling that resonates with our audience and supports continued growth.

This is a hands-on, fast-paced role for someone who thrives in a collaborative, entrepreneurial environment and is excited to contribute meaningfully to a growing brand’s digital presence.

Key Responsibilities:

• Concept and pitch short-form content ideas across social platforms (primarily TikTok and Instagram)
• Collaborate with leadership and the marketing team to plan content and inform overall social strategy
• Produce, shoot, edit, and deliver high-quality, social-first video content
• Partner closely with the Founder/Creative Director and marketing team on creative direction and execution of social shoots
• Capture content at key brand moments, including store events (bead nights), product launches, fashion week, and other activations
• Appear on camera in select content, showcasing product in a natural and engaging way
• Edit content using agreed-upon tools, delivering polished, platform-optimized assets
• Deliver content in a clear, organized, and timely manner for seamless posting
• Stay ahead of trends and proactively contribute to content and community growth strategies
• Track and present weekly performance metrics (engagement, reach, clicks, etc.) to inform future content
• Attend weekly marketing meetings and collaborate on upcoming content priorities

Qualifications

• Ability to take initiative and own the content creation process from ideation through final delivery
• Deep understanding of TikTok, Instagram, and internet culture
• Strong instincts for what makes content resonate—and why
• Experience using social analytics and performance data to inform content strategy
• Ability to ideate and execute quickly and independently
• Proficiency in short-form video editing (CapCut or similar)
• Strong visual eye, with an interest in fashion, accessories, and styling
• Highly organized and reliable, with the ability to manage multiple projects and deadlines
• Prior experience creating content for fashion, beauty, or lifestyle brands is a plus

Schedule & Compensation

• Part-time, 2-3 days in-studio (lower Manhattan)
• Compensation based on experience

Please email sales@susanalexandra.com to apply!