What are the responsibilities and job description for the Director of Sales and Marketing - Atlantis Rails Division position at Suncor Stainless?
Direct Hire - No Recruiter, please.
Job Summary:
The Director of Sales & Marketing will manage sales and marketing for the Atlantis Rail Division and create a competitive advantage for the company in the markets and industries serviced. The Director of Sales & Marketing's responsibilities include generating sales plans, channel development, developing pricing strategies, general oversight of sales and customer service personnel, key account management, development of independent outside representatives and directing the marketing team in creating consumable product information, advertising, web and e-mail campaigns, and other promotional programs. The Director of Sales and Marketing represents the company’s brand and drives strategies to increase product awareness by observing the market, competitors, and industry trends.
A successful Director of Sales & Marketing will have strong interpersonal, leadership, and communication skills, and possess an in-depth knowledge and understanding of sales and marketing, particularly in the building products and construction sector.
Job Responsibilities:
- Promote the company’s existing brands and introduce new products to the market
- Prepare and analyze business development plan, annual budget plans, and schedule expenditures
- Forecast and develop annual sales quotas for territories and ensure the sales team meets their quotas and goals
- Research and develop marketing opportunities and plans, understanding consumer requirements, identify market trends, and suggest system improvement to achieve the company’s short-term and long-term goals
- Gather, investigate, and summarize market data and trends to draft reports
- Track competitive products, identify vulnerabilities, and plan to minimize impact to sales
- Capitalize on market opportunities to improve product marketability and coordinate on new product development
- Implement new sales and marketing program and integrate into business development plans
- Recruit, train, and manage sales and marketing teams as well as estimating staff
- Monitor efforts of the outside sales representatives to ensure sales objectives are being met
- Establish, develop, and maintain positive business relationships with customers and dealers
- Develop programs for channel and specific dealers, conduct reviews and initiate corrective actions
- Participate in the pricing strategy and implementation
- Expedite the resolution of customer problems and complaints to maximize satisfaction
- Track and manage all commercial projects and conduct onsite inspections as needed
- Assess warranty claims and consult with Engineering Manager on disposition
- Stay current in the industry by attending conferences and workshops, trade shows, reading publications, and maintaining professional networks
- Maximize usage of sales and marketing tools and resources such as CRM / ERP
Qualifications & Skills:
- MBA required
- Minimum 15 years’ progressive success and experience in marketing and sales
- Minimum 10 years’ experience in management and leadership roles
- Experience in the building products and construction industry preferred
- Advanced understanding and knowledge of sales and marketing
- Proven history of successful business planning, sales strategy, and execution to achieve objectives
- Previous employment experience with ISO Quality System.
- Strong analytical, organizational, and creative thinking skills
- Excellent communication, interpersonal, and customer service skills
- Knowledge of data analysis and report writing
- Proficient in general computer knowledge, including Microsoft Office products
- Integrate marketing efforts to support sales goals
- Experience with INFOR SxE or CSD platform a plus
- *Salary plus earned bonuses