What are the responsibilities and job description for the Content creator for solar company (experience required) position at Sun Up Zero Down LLC?
About the Role
Sun Up Zero Down is seeking a creative, experienced content creator to help expand our digital presence and showcase what makes our solar company one of the top providers in the region.
This role includes both on-site content creation at actual solar installation job sites and in-office content creation, such as demonstrations, educational videos, product walk-throughs, and strategy-driven marketing pieces filmed directly from our southern New Jersey office.
You’ll travel to job sites throughout New Jersey and some areas of Pennsylvania to capture short-form videos that highlight our installation process, equipment, technology, customer experience, and what sets us apart from competitors. You’ll also create structured instructional and promotional content in the office—such as flashing demonstrations, equipment explainers, and brand storytelling pieces.
This role is ideal for someone who understands social media trends, is comfortable working independently, and can turn engaging content into real business growth.
Key Responsibilities
Content Creation
- Film and produce short-form videos (TikTok, IG Reels, YouTube Shorts) at job sites and in the office.
- Capture behind-the-scenes footage, installation sequences, “day in the life” videos, and customer testimonials.
- Create educational content demonstrating how our solar technology and flashing systems work.
- Pitch, plan, and execute new creative content ideas to highlight Sun Up Zero Down’s value and expertise.
Video Editing & Production
- Edit all recorded content into high-quality, engaging videos using your preferred editing tools.
- Maintain consistent branding, captions, pacing, and visual style.
- Deliver content quickly—same day or next day when possible.
Social Media Management
- Manage and post content across TikTok, Instagram, and YouTube.
- Write captions, hashtags, and titles optimized for visibility and lead generation.
- Monitor performance analytics and recommend improvements.
- Respond to comments or messages when appropriate and escalate qualified leads to the team.
Strategy & Marketing Support
- Work alongside company leadership to brainstorm and implement marketing campaigns.
- Study competitors and industry trends to identify opportunities.
- Create content specifically designed to attract inbound leads and strengthen brand trust.
- Bring fresh marketing ideas to help scale our online presence.
Requirements
- Portfolio of prior work showing short-form video content (required).
- Strong video editing skills (CapCut, Premiere, Final Cut, or similar).
- Experience managing social media accounts for a brand or business.
- Understanding of marketing principles and organic lead generation.
- Comfortable working both on job sites and in an office environment.
- Strong communication and interpersonal skills.
- Ability to work efficiently, independently, and creatively.
- Reliable personal vehicle for travel to job sites.
- Solar industry experience is a plus but not required.
Equipment
- You may use your own camera/phone and editing setup.
- Sun Up Zero Down will provide additional equipment as needed (microphones, tripod, gimbal, lighting, etc.).
Compensation
- $25–$30 per hour, depending on experience.
- Commission offered for content that generates qualified inbound leads.
- Opportunities to grow with the company as our marketing operation expands.
Job Types: Full-time, Part-time, Freelance
Pay: $25.00 - $30.00 per hour
Expected hours: 25 – 40 per week
Benefits:
- 401(k)
- Health insurance
- Paid time off
Work Location: In person
Salary : $25 - $30