What are the responsibilities and job description for the Integrated Production Designer position at Sullivan?
What you'll do
You take approved creative and turn it into every asset it needs to become — HTML5 banner builds and resizes, deck builds, file preps for print, and everything in between. But here's what really matters: when you're staring down 40 ad sizes across mediums, you don't see 40 units of drudgery. You see a workflow to build. You're wired to spot patterns, template the repeat-work, adopt AI-assisted tools where they help, and turn the mechanical parts of production into repeatable systems. That's what buys the team back time for the moments that actually require thinking — like figuring out how a full-page print ad becomes a genuinely native banner ad concept, not just a smaller version.
This means you'll:
- Adapt approved campaign visuals into dozens of different sizes and formats for social media, digital banners, print, and out-of-home — maintaining the art director's original vision and design system.
- Build dynamic, spec-compliant HTML5 banner ads and rich media assets that meet IAB standards and platform-specific specs (Google Ads / DV360, Meta, LinkedIn), with attention to file weight, animation duration, and click-tag requirements.
- Prepare press-ready files with correct color profiles, bleeds, crop marks, and finish specifications. Handle basic image retouching and coordinate hand-offs to printers and vendors.
- Create, work within, and help improve the templates, master files, and libraries the team uses, so campaign assets can be produced at scale without hand-crafting from scratch each time.
- Adhere strictly to brand guidelines (typography, color palettes, logo usage, spacing) across every client deliverable and every channel.
- Organize, name, package, and version design files for hand-off to printers, developers, project managers, and clients.
- Use AI-assisted production tools (Firefly generative fill, batch actions, emerging platforms) where they help, and share what you learn with the rest of the team.
- Work closely with art directors, designers, developers, project managers, and account teams to translate approved creative into final production files.
- Notice the parts of production that are pure repetition, and bring ideas for how to compress them — helping buy time for the moments where production choices actually matter.
- Proof all work for typography errors, color accuracy, spec compliance, and brand alignment before delivery — catching mistakes before clients or printers do.
- Stay curious about new design production tools and be willing to try them out when they might help the team move faster.
You Should Be Good At:
- The operations side of design — finding satisfaction in a workflow that runs smoothly, not just in a beautiful final file.
- Noticing patterns in repeat work and finding ways to make them faster the second time around — whether that's a template, a saved action, or just cleaner file naming.
- Working with deadlines and juggling multiple concurrent projects
- Adobe Creative Suite (Photoshop, Illustrator, InDesign) — plus Adobe Animate or Google Web Designer for HTML5 output
- Figma (Slides, Design, and Sites)
- HTML5 display ad production — file weight, animation timing, IAB standards
- Print production and prepress — color separations, ICC profiles, bleeds, trim marks, finish specs, and printer hand-off
- Social platform ad specs (Meta / Instagram, TikTok, LinkedIn, YouTube)
- Workflow management tools (Asana, Monday, Workamajig)
- Baseline WCAG accessibility for digital advertising
- Detail-oriented QA — catching mistakes before clients or printers do
Requirements
- Portfolio required — must show technical execution quality and breadth of deliverables (print digital HTML5)
- 3 years of production design or production artist experience
- Bachelor's degree in graphic design, communications, or equivalent industry experience
- Proficient experience with file prep and design software for both print and digital
Bonus Skills
- Motion graphics and video editing (After Effects, Premiere)
- Vector illustration
- Comfort with AI-generative imagery tools (Adobe Firefly, Google Gemini, Midjourney)
- Advanced WCAG accessibility knowledge (AA / AAA)
Benefits
Sullivan strives to foster an atmosphere of collaboration and growth. You'll work with a close-knit, multi-disciplinary team and have opportunities to jump in on projects across the agency — learning aspects of communications strategy, design, and content marketing.
- Competitive pay
- Health insurance benefits
- Generous PTO
- 401k & FSA
- Flexible work schedule
- Opportunities for growth
- Location: Memphis or Remote (U.S. based)
- Reports to: Associate Creative Director
About Sullivan
Sullivan is a full-service brand development agency built on five core values that guide our work with regional, national, and global brands:
- Bravery thoughtful not reckless, rooted in insights, solutions beyond expectations
- Candor clear and objective, no personal agenda, honest dialogue, integrity without false empathy
- Curiosity ask questions, collaborate, value counsel, explore, continuously improve
- Inclusion celebrate diversity, prioritize equity, consider all points of view, include the excluded
- Kindness treat others like you want to be treated, assume positive intent, recognize others' challenges, make connections