Assistant Manager, Market Testing

Assistant Manager, Market Testing

The Assistant Manager, Market Testing helps execute Subway’s in-market testing across the system. Reporting to the Senior Manager, Menu Strategy & Market Testing, this position serves as the central hub for all market tests, partnering with Culinary, Operations, Supply Chain, and Consumer Insights to validate menu decisions with real-world data before they scale.

Responsibilities

• Execute market tests – including volumetric simulations - from test design through execution and post-test analysis, across menu items, platforms, and pricing strategies coming from Culinary, Marketing, and cross-functional teams.
• Help define test structures, success criteria, measurement frameworks, and sample plans for every market test, ensuring rigor and consistency across programs.
• Analyze test results alongside consumer research, sales data, and operational feedback to build clear go/no-go recommendations for senior leadership.
• Partner with Operations and Supply Chain to assess execution readiness, restaurant-level complexity, and operational feasibility for all tested concepts.
• Collaborate with Consumer Insights to integrate research findings, guest feedback, and competitive intelligence into menu strategy and test design.
• Monitor competitive menu activity across QSR and fast-casual to identify trends, whitespace, and strategic positioning opportunities for the Subway menu.
• Execute structured feedback loop between in-market test results and ongoing menu strategy refinement.

Qualifications

• Bachelor’s Degree required (Marketing, Business, Food Science, or related field preferred)
• 1-3 years of experience in marketing with QSR, fast-casual, or CPG
• Experience working cross-functionally with Culinary, Operations, Supply Chain, and Consumer Insights teams a plus.

Skills

• Analytical rigor with deep experience interpreting test results, sales data, and consumer research to drive decisions.
• Excellent communication and presentation skills
• Strong project management capabilities with the ability to run multiple concurrent test programs across different stages.
• Comfort operating in a fast-paced, matrixed environment where test priorities shift based on business needs.
• Collaborative mindset with the ability to influence cross-functional partners without direct authority.

Compensation: The base pay range for this role is $69,400 – $86,800 USD annually

Pay within this range will be determined in good faith based on job-related factors, which may include skills, experience, education/training, location, and internal equity.