What are the responsibilities and job description for the Demand Generation, Lead position at Stuut Technologies?
Stuut is transforming accounts receivable for B2B companies—making collections smarter and faster for companies that have historically relied on manual processes that are labor intensive and costly. Our platform is gaining traction with finance teams across industrials, chemicals, and manufacturing sectors from Fortune 10 brands to scaling midmarkets. We're backed by top-tier investors including a16z, Khosla, Activant, 1984 Ventures and Page One.
The Role
We’re hiring a Demand Generation Lead to build a high-leverage marketing engine that fuels our outbound sales motion and gets Stuut in front of midmarket CFOs and finance leaders — many of whom don’t live on LinkedIn. You’ll experiment with creative, unconventional, and physical marketing tactics to break through to this audience, while identifying the most scalable, cost-efficient channels to drive qualified pipeline.
This is a high-impact role for someone who can think strategically, execute quickly, and work hand-in-hand with Sales to deliver measurable revenue outcomes
What You’ll Do
The Role
We’re hiring a Demand Generation Lead to build a high-leverage marketing engine that fuels our outbound sales motion and gets Stuut in front of midmarket CFOs and finance leaders — many of whom don’t live on LinkedIn. You’ll experiment with creative, unconventional, and physical marketing tactics to break through to this audience, while identifying the most scalable, cost-efficient channels to drive qualified pipeline.
This is a high-impact role for someone who can think strategically, execute quickly, and work hand-in-hand with Sales to deliver measurable revenue outcomes
What You’ll Do
- Design Targeted Campaigns: Build and launch account-based marketing programs for finance buyers at midmarket industrial companies.
- Experiment Offline: Test and scale non-digital tactics such as direct mail, high-touch gifting, and conference follow-up kits.
- Partner with Sales: Collaborate on targeted outreach programs that increase lead-to-opportunity conversion rates.
- Measure What Matters: Stand up marketing analytics and attribution systems to track ROI and channel performance.
- Reach the Unreachable: Create campaigns designed for a non-digital-native audience, tailoring messaging and delivery to meet CFOs where they are.
- Have led demand generation at a B2B startup or scaled midmarket organization.
- Know how to generate revenue without relying solely on gated content or paid social ads.
- Have experience marketing to operational or financial buyers in traditional industries.
- Are analytical, creative, and scrappy — comfortable testing, iterating, and operating with limited resources.
- Are comfortable leveraging AI-powered tools to speed execution and improve targeting.
- Top-of-market salary and equity package
- Benefits (for U.S.-based full-time employees)
- Medical, dental & vision insurance coverage for you
- 401(k) & Match
- Equity
- Flexible PTO
- Parental Leave
Salary : $180,000 - $200,000