Marketing Creative | Real Estate Team

The Opportunity

We're not your typical real estate team, and this isn't your typical marketing role. We're a team that's shaking things up in real estate, and we pride ourselves on innovative marketing that actually moves the needle. We're looking for a Marketing Creative Curator who's equal parts creative visionary and hands-on executor. Someone who thinks big, moves fast, and isn't afraid to try something no one in the industry has done before.

If you light up when you come up with a bold campaign idea, if you geek out over algorithm changes, and if you genuinely believe marketing should feel like an experience rather than an advertisement, keep reading.

What You'll Do

Social Media & Content Strategy

• Own and execute the full content strategy across Instagram, Facebook, YouTube, LinkedIn, and TikTok.
• Schedule, plan, shoot, and edit high-quality social media video content (Reels, stories, posts) tailored to target audiences.
• Monitor performance, stay ahead of trends and algorithm shifts, and adapt content quickly to maximize engagement.
• Track and analyze performance using tools like Google Analytics and Meta Business Suite to inform lead generation strategies.

Website Management & SEO

• Manage and maintain the company website, ensuring content is fresh, accurate, and reflects the brand's identity and listings.
• Implement and refine the SEO strategy to maximize visibility for real estate searches in the local area.

Design & Brand

• Design high-quality graphics, templates, and branded assets for agents and the brokerage using Canva at an advanced level.
• Maintain and enforce strong brand consistency across all touchpoints with a sharp eye for design and detail.
• Build and evolve the brand kit and lead rebrand initiatives from concept to execution.

Written Content & Communications

• Write all compelling and intentional copy for the brokerage, including social media captions, email campaigns (using Mailchimp), website content, and marketing materials.
• Produce property marketing content, unique property descriptions, and monthly/quarterly local market reports.

Events & Experiential Marketing

• Plan and execute unique, on-brand events, including elevated open houses, community event booths, and giving-back initiatives.
• Develop strategic community engagement and co-marketing partnerships with local businesses and organizations.

Paid Advertising & Outreach

• Manage and optimize paid ad campaigns across Meta and other platforms, adhering to Fair Housing advertising restrictions.
• Proactively reach out to local media outlets to increase brand visibility and secure features.
• Track lead conversion across all channels to optimize marketing spend and systems.

Production & Coordination

• Serve as the backend producer for company photo and video shoots, including creating shot lists, writing scripts, and coordinating all logistics with agents and vendors.

Training & Agent Support

• Confidently lead marketing and social media workshops and offer one-on-one personal branding sessions for agents.
• Serve as the primary point of contact for all agent marketing requests.

Recruitment & Culture Marketing

• Create recruiting-focused content (agent day-in-the-life, culture videos) to attract top talent and produce internal content to maintain high team morale.

**All applicants to complete a video interview. Please copy/paste the link and complete the process: https://app.onewayinterview.com/invite/6YHLInNhAy489HHj4qoz

Pay: $75,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Work Location: In person

Salary : $75,000 - $100,000