What are the responsibilities and job description for the Field Marketing Specialist position at Strategy?
Company Description
Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don't just follow trends—we set them and drive change. As a market leader in enterprise analytics and mobility software, we've pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate.
But that's not all. Strategy is also leading a groundbreaking shift in how companies approach their treasury reserve strategy, boldly adopting Bitcoin as a key asset. This visionary move is reshaping the financial landscape and solidifying our position as a forward-thinking, innovative force in the market. Four years after adopting the Bitcoin Standard, Strategy's stock has outperformed every company in the S&P 500.
Our people are the core of our success. At Strategy, you'll join a team of smart, creative minds working on dynamic projects with cutting-edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence.
Our corporate values—bold, agile, engaged, impactful, and united—are the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee's contributions are recognized and valued.
Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you're not just another employee, you're a crucial part of a mission to push the boundaries of analytics and redefine financial investment
The role
Looking for a detail-obsessed, highly organized Field Marketing Specialist to join our Global Field Marketing team. If you thrive on juggling multiple moving parts, love building checklists (and actually checking them off), and want to play a key role in bringing high-profile events to life - this is your chance. In this role, you'll gain exposure to coordinating global events, work alongside senior leaders, and have the chance to grow your skills across multiple areas of marketing.
This is a great opportunity for someone early in their career or you already have a couple years under your belt.
In-Office Position: At Strategy, Monday, Tuesday, Wednesday, and Thursday are in-office days with Fridays as work-from-home.
Your focus:
- Provide hands-on logistical support and program coordination for global tradeshows and events.
- Coordinate and meet all deadlines with show organizers and vendors, ensuring timely submission of forms, payments, and deliverables.
- Manage booth logistics, including layout planning, graphics and furnishings, and coordination with exhibit vendors.
- Maintain a master events calendar and track key deadlines and deliverables across multiple concurrent programs
- Assist with the implementation of marketing communications programs to drive added visibility at events
- Collaborate with cross-functional teams to ensure events align with brand and business priorities
- Track event expenses in line with the overall tradeshow and events budget
- Manage inventory of branded promotional products
- Support post-event follow-up, including lead capture coordination, reporting, and invoice tracking
- Contribute ideas to improve attendee engagement and overall event impact, making recommendations for future events based upon research and reporting
- Gain exposure to other areas of marketing such as branding, social media, product marketing, and demand generation.
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field - or equivalent internship/professional experience.
- 1-3 years of experience in event coordination, marketing, or hospitality.
- Strong organizational skills with the ability to manage multiple priorities and tight deadlines.
- Excellent communication skills (verbal and written).
- A proactive, problem-solving mindset - you spot issues and fix them before they become problems.
- Comfortable working both independently and as part of a collaborative team in a fast-paced and dynamic environment.
- A balance of checklist precision and creative mindset.
- Able to travel up to 70%
Things That Would be Great if You Brought to the Table:
- Familiarity with Cvent, Hubspot, Canva
- Proficiency with Microsoft Office, including Word, Excel, and PowerPoint.
- Interest or experience with AI tools such as ChatGPT, Claude, or Microsoft Copilot
- B2B marketing communications experience