Data Strategy and Analytics Lead

Experience Required for This Role Data Collection & Analysis at least 3 years of measurable experience in the following:

• Analyzing user data and metrics to drive specific business goals. Emphasis on Google Analytics and other behavioral and analytical data.
• Using data to isolate complex problems and develop workable solutions
• Utilizing predictive analysis, gap analysis, quantitative reporting, user research, and statistical analysis
• Providing insights and recommendations based on data
• Bridging the data divide between technical, product, and customer-facing teams
• Developing and applying data models to improve the collection and analysis of data
• Crafting compelling presentations and narratives from data findings. Emphasis on Power BI dashboards
• Engaging in data experiments that provide cross-persona or enterprise-level analysis
• Data cleansing, optimizing, and ETL
• Developing and analyzing user surveys
• Organizing and storing data and queries for easy access in future work projects
• Documenting data collection and analysis procedures
• Preparing and executing ROI analysis

Technical Expertise at least 3 years of measurable experience in the following:

• Managing data pipelines, ETL processes, and databases (e.g., SQL, Power BI, Azure Data Lake)
• Proficiency in Python or R for data manipulation and analysis.
• Experience with modern data stack technologies (e.g., Synapse, Databricks, Snowflake, Airflow, or equivalent orchestration tools).
• Data modeling, data governance, and data quality best practices
• Administering analytics software and platforms (GA4, GTM, SPSS, Excel, Microsoft Office Suite)
• Using business intelligence tools like Tableau or Power BI
• Experience with all types of big data, both structured and unstructured
• Data collection from on-prem and cloud platforms like Microsoft, Azure, and Salesforce
• Leveraging statistical analysis and algebra
• Leveraging economics, business/systems analysis, and quality assurance
• Manipulating large, complex data sets
• Documenting data processes and configurations

Strategy, Communications, and Governance at least 3 years of measurable experience in the following:

• Must have led a data function, practice, or vertical - not just participated in one
• Experience presenting analytical insights and data strategies directly to leadership
• Developing a data practice that incorporates strategy, training, tool development, and support
• Communication and collaboration with cross-functional teams and government partners
• Crafting compelling presentations and narratives from data findings
• Explaining data analysis to stakeholders with varying levels of data comprehension
• Using data to help internal teams improve capabilities and operations
• Training non-technical teams on data analysis and its real-world application
• Performing competitor research to help improve products and services
• Researching latest market trends and implementing knowledge
• Organizing focus groups and feedback loops to establish data collection
• Establishing and integrating appropriate KPIs to help track success
• Improving research or data management environments
• Establishing standardized testing of products/services using data
• Ability to juggle multiple project workstreams
• Ability to maintain strict confidentiality
• Judgment in dealing effectively and diplomatically with all levels of government staff

Other Preferred Skills & Qualifications

• Deep domain knowledge for a particular industry especially Health, Business, or Education
• Experience working in a large enterprise or public-sector environment, including navigating complex governance and multi-stakeholder structures
• Experience with first party, behavioral, and CRM-related metrics platforms
• Bachelor s degree in computer science, business, IT, management, administration, economics, or information science
• Experience with machine learning, AI, and cognitive service engine models
• Demonstrated understanding of data ethics, bias mitigation, accessibility, and equitable data use in public sector or civic analytics settings.
• 2 years experience with Power BI or other data visualization platforms
• 2 years of user research and feedback analysis
• 2 years of data governance and working within data security groups
• 1 year of API development
• 1 year of marketing experience, supported through metrics
• 1 year of project management experience
• 1 year of experience with customer relationship management platforms such as Salesforce
• 1 year of experience with web content management platforms such as Sitecore