What are the responsibilities and job description for the Marketing Coordinator position at STIIIZY?
We are looking for an experienced Marketing Coordinator to oversee and execute high-impact campaigns for a leading cannabis company based in Los Angeles. This is a full-time, on-site role that requires both creative and operational expertise in cannabis marketing. This role bridges creative, operational, and cross-functional marketing leadership, ensuring smooth execution of launches, campaigns, and activations across multiple channels.
This position requires a hands-on operator who thrives in structured project management while also driving creative strategy and cross-department collaboration.
This role is ideal for a marketing professional who thrives in fast-paced, highly regulated industries and has a passion for building impactful cannabis brands. The Marketing Coordinator will play a pivotal role in shaping how products are launched, how campaigns are executed, and how the brand continues to lead in one of the most competitive markets in the country.
Key Responsibilities:
- Oversee onboarding and integration of newly hired marketing Team members, ensuring they understand company processes, compliance standards, and brand goals.
- Build and maintain weekly Gantt charts to track payment schedules, team deliverables, and campaign timelines in collaboration with marketing operations.
- Oversee the marketing intake process for all major initiatives including product launches, grand openings, state launches, and large-scale campaigns, ensuring alignment between executive leadership and the marketing team before project development begins.
- Bridging communication of upcoming large-scale campaigns, product launches, and campaign updates to the National Marketing Director.
- Determine project tier levels (1–3) based on scope, resources, and priority, and manage workflow accordingly through Asana.
- Assign responsibilities across marketing managers and functional teams, such as product development, design, digital, events, media production, and trade marketing.
- Identify departments impacted by each project (sales, retail, distribution, operations, etc.) and ensure tasks are aligned with the appropriate marketing manager.
- Schedule and facilitate breakout meetings with project managers and teams leads to address project-specific needs and ensure alignment across functions.
- Organize kick-off and brainstorm meetings for all major initiatives, driving creative collaboration while maintaining a structured approach to campaign planning.
- Track and monitor project progress and timelines within Asana, enforcing deadlines, addressing bottlenecks, and ensuring accountability throughout the execution phase.
- Conduct weekly and monthly finance and budget reviews to monitor spending, validate invoice accuracy, and provide recommendations for budget optimization.
- Lead close-out reports and post-mortem evaluations for each major campaign, comparing brainstorming outputs with results to identify strengths, weaknesses, and new practices that can improve future projects.
- This role requires occasional national travel that will be paid for and booked by the company
Campaign & Creative Oversight
- Review brainstorm meeting notes with marketing leaders and shortlist ideas before project execution.
- Schedule and facilitate Stamp Meetings (decision checkpoints) for major initiatives.
- Manage trade marketing initiatives in collaboration with the trade marketing function.
- Ensure creative campaign planning is innovative, data-informed, data-driven, and brand-aligned.
- Ensure all campaign standards are met
Reporting Lines
- Reports To: Head of Marketing and/or equivalent senior executive.
- Collaborates With: Cross-functional leads from design, events, trade marketing, digital marketing, retail, sales, distribution, finance, and operations.
- Interfaces With: All departments are directly impacted by marketing campaigns to ensure alignment and accountability.
Technical Skills & Abilities:
- Exceptional project management skills, with advanced experience using tools such as Asana or comparable platforms.
- Strong financial acumen with the ability to oversee campaign budgets, review expenses, and coordinate financial reporting.
- Creative thinkers capable of planning innovative, culture-driven campaigns while maintaining operational discipline.
- Highly analytical and data-oriented, able to measure campaign performance and apply insights to optimize strategies.
- Strong leadership presence, with the ability to inspire teams, manage conflicts, and maintain accountability.
- Excellent written and verbal communication skills, with the ability to effectively present strategies and results to executives and stakeholders.
- Must be able to work in a fast-paced, demanding environment.
- Ability to work autonomously and take ownership
- Ability to work as part of a team
- Have a sound knowledge of market trends
- Attention to detail and problem-solving skills
Education & Experience:
- Bachelor’s degree in Marketing or related field; preferred
- 2 years of marketing experience preferred
- Experience in a legal cannabis market highly preferred
- In-depth knowledge of cannabis product categories, brands, consumer behavior, and compliance regulations.
- Proven ability to work with cross-functional marketing teams, including digital, social, trade, design, events, and media production.
- Experience in the following tools is preferred: Asana, Odoo, Zoho, Hive, Airtable.
Requirements:
- Must be at least 21 years of age.
- Must be able to push, pull, move, and/or lift a minimum of 15 lbs. to a minimum height of 5 feet and able to push, pull, move, and/or carry such weight a minimum distance of 50 feet.
- Prolonged periods of standing, sitting at a desk, and working on a computer
- Must be able to access and navigate each department at the organization's facilities.
- Ability to get in and out of vehicle and walk up and down stairs during your shift.
- Must be able to stand, sit for prolonged periods of time, bend, kneel, squat, and twist.
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Company:
Are you interested in working for the world's largest cannabis market with a footprint that covers the entire breadth of the state of California? Are you someone who wants to be part of the growth of a fast-growing industry? At STIIIZY, our mission is clear: to provide the ultimate one stop shop cannabis experience by offering exceptional customer service and diversified products. We strive to build long-term customer loyalty. We are building a consumer-centric organization that is focused on sharing the transformational potential of cannabis with the world.
Our STIIIZY product line is one of the best-selling cannabis brands in the market today and has claimed the title of the best-selling vape brand across all BDSA-tracked markets and best-selling brand overall in the California market! We are rooted in California, but we currently have operations in Nevada and Washington with plans to soon expand to Michigan. Additionally, we are currently building distribution networks for future markets in more than 60 countries!
We recognize that our employees are at the center of our success, and we take pride in a corporate culture that emphasizes our core values: Influence, Inspire, Innovate, Win, & Grow!
Our employees come from a wide range of retail backgrounds, each bringing their own unique skills and talents to the table as we work together to continue our incredible growth. If you are interested in partaking in the journey of building a nationally recognized and leading brand, we want to hear from you!
Benefits & Compensation:
Additional details about the compensation and benefits of eligibility for this role will be provided during the hiring process. All employees are provided with competitive compensation, paid training, and employee discounts on our products and services. We offer a range of benefits packages based on employee eligibility, including:
- Paid Vacation Time, Paid Sick Leave, Paid Holidays, Parental Leave.
- Health, Dental, and Vision Insurance.
- Employee Assistance Program.
- 401k with generous employer match.
- Life Insurance.
- Employee discounts on products and services.
We provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Salary : $55,000 - $65,000