Demo

Senior Product Marketing Manager

stensul
New York, NY Full Time
POSTED ON 4/26/2025
AVAILABLE BEFORE 6/25/2025

Who We Are

At Stensul, we’re reimagining how teams create high-performing, on-brand emails at scale. Our collaborative email creation platform streamlines the entire process, empowering marketers and designers to build emails without ever touching a line of code—cutting production time by up to 90%. We’re trusted by some of the world’s most admired brands, such as BlackRock, Cisco, Demandbase, Equifax, Greenhouse, Siemens, Thomson Reuters, and Yahoo.

 

Position Overview

As the Senior Manager of Product Marketing, you’ll own the strategy and execution that fuels product adoption, grows weekly active users, and influences revenue growth. This is a high-impact, highly cross-functional role that sits at the intersection of Product, Sales, Customer Success, and Solutions Consulting.

 

You're equal parts strategist and doer—able to synthesize input from across the org, identify what's most important, and deliver compelling enablement and GTM programs that move the needle. You’ll be an expert on our customer, product, market, and competitive landscape—and you'll bring that insight to life through content, messaging, and initiatives that drive growth.

 

What You’ll Do

  • GTM: Lead go-to-market strategy and execution for new product innovations from internal alignment to customer-facing materials
  • Messaging: Serve as the connective tissue between Product and GTM teams, translating technical concepts into clear, compelling stories
  • Enablement: Develop and optimize sales enablement content, including playbooks, battlecards, and pitch decks to increase win rates and sales effectiveness
  • Adoption: Increase weekly active users by driving adoption of new and existing features through enablement and strategic customer comms
  • Win/Loss: Manage win/loss analysis to influence roadmap decisions and refine positioning
  • Customer Lifecycle: Create frameworks, messaging, and customer journey maps that drive alignment across the org and accelerate time to value
  • Customer Advocacy: Build and operationalize a system for capturing and scaling the voice of the customer to inform roadmap, retention, and pipeline generation
  • Sales Plays: Support customer expansion efforts with programs, messaging, and materials tailored to different segments and use cases

 

What You’ll Need

  • 5 years in product marketing in enterprise B2B SaaS, ideally in marketing technology
  • Proven success in enabling revenue growth, influencing roadmap decisions and driving adoption
  • Exceptional communication and project management skills
  • Data-driven with strong analytical abilities
  • Exceptional communication skills—able to distill complex ideas into clear, concise messaging
  • A strong sense of ownership and the ability to work cross-functionally and influence without authority
  • Experience with email marketing workflows, marketing automation, and adjacent technologies
  • A bias for action, comfort with ambiguity, and a startup-ready mindset
  • Strategic thinking paired with a hands-on approach—you can go from idea to execution fast
  • Strong collaboration skills with a team-first attitude and a track record of going above and beyond

 

Why You’ll Love Working Here!

  • Competitive compensation package that includes equity
  • Excellent medical, dental, and vision coverage for you and your dependents
  • Weekly catered lunches and fully stocked kitchen with snacks and beverages
  • Extra goodies like team breakfasts, monthly team outings, etc.
  • 401(k), life insurance, commuter benefits, and parental leave plans
  • Flexible time off policy to balance your work and life in the way that suits you best
  • Collaborative, transparent, and fun loving office culture
  • We are a growing company, so as we grow, YOU will grow!

 

Salary information: The estimated base salary for this position is $160,000 - $178,000 USD, plus variable compensation. Additionally, we offer both significant equity and comprehensive benefits. Actual compensation is based on factors such as the candidate’s skills, qualifications, and experience.

 

Stensul is an Equal Opportunity Employer, meaning that we do not discriminate on the basis of race, religion, national origin, gender identity, sexual orientation, or any other protected class. We are deeply committed to creating an environment that celebrates diversity & in which each employee feels empowered to bring their whole self to work.

Salary : $160,000 - $178,000

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