What are the responsibilities and job description for the General Manager- Hotel position at stayAPT Suites?
Job Summary
The Hotel General Manager (GM) / Sales Manager is first and foremost responsible for total property management and daily extended-stay hotel operations to achieve planned goals for profit, quality, guest satisfaction, and resident retention. This hybrid role requires an experienced hospitality leader who will oversee all operational departments while actively driving local sales, corporate accounts, and extended-stay business opportunities.
Additionally, this unique property features a premier Trackman Golf Simulator designed as a supplemental revenue stream and high-end guest amenity. While extended-stay hotel operations are the top priority, the ideal candidate must also possess a genuine passion for and knowledge of authentic golf to successfully market, upsell, and manage this experiential asset.
Essential Duties and Responsibilities
Hotel Operations & Financial Results
• Total Property Management: Oversee all operational departments, ensuring profitability, asset protection, and smooth functioning of the entire extended-stay hotel while maintaining brand standards.
• Leadership Support: Provide daily direction, training, and leadership to hotel staff, closely collaborating with the on-site Assistant General Manager to deliver an exceptional extended-stay guest experience.
• Cost Control: Manage labor schedules and utility expenses in accordance with business demand levels, occupancy trends, and energy management standards common to extended-stay operations.
• Budget Accountability: Input into the annual budget by forecasting operating and labor costs; adjust controllable expenses monthly to maintain profit margins and explain variances.
• Guest & Employee Satisfaction
• Service Excellence: Manage employees to deliver service that achieves top-tier guest satisfaction scores while fostering loyalty among short-term and extended-stay guests.
• Escalation Resolution: Personally handle complex guest service recovery opportunities and respond to formal guest feedback in accordance with company standards.
• HR & Leadership: Administer human resources policies, conduct wage surveys to maintain competitive local pay, and foster a professional working environment to minimize turnover.
• Product Quality & Asset Protection
• Facility Maintenance: Maintain the physical condition of the hotel and the Trackman simulator bays in accordance with established quality control and preventative maintenance standards, ensuring a comfortable environment for extended-stay residents and transient guests.
• Quality Audits: Review quality scores and implement immediate corrective actions for any physical or operational deficiencies.
Sales & Revenue Generation
• Active Market Sales: Lead local sales efforts to secure corporate accounts, group bookings, project-based housing, relocation business, and extended-stay contracts to maximize occupancy.
• Golf Experience Upselling: Actively market and upsell the Trackman golf simulator experience to standard guests, extended-stay guests, golf enthusiasts, and local corporate accounts to drive higher average daily rates (ADR).
• Front Desk Training: Train front office staff on active selling techniques, upselling the golf amenity, promoting extended-stay offerings, and current promotional procedures.
Qualifications & Experience
Hotel & Core Leadership Experience
• Minimum Experience: 3-5 years of proven experience as a Hotel General Manager or in a senior hotel management role with a strong background in property operations. Extended-stay hotel experience is strongly preferred.
• Hotel Operations Knowledge: Full, comprehensive knowledge of Hotel Management Systems (PMS), front office, housekeeping, maintenance operations, and the unique operational demands of extended-stay hospitality.
• Education: Bachelor’s Degree in Hotel/Restaurant Management or Business is preferred; equivalent hospitality leadership experience is highly acceptable.
• General Requirements: Exceptional oral, written, analytical, and decision-making abilities. Proficient in Word and Excel.
Sales Aptitude & Golf Knowledge
• Sales Capability: Demonstrated experience or strong capability in direct sales, local marketing, corporate revenue growth, and developing relationships that drive extended-stay occupancy.
• True Golf Expertise: Possess authentic, deep knowledge of the game of golf (traditional golf concepts, rules, and culture, rather than casual entertainment golf venues).
• Enthusiastic Advocate: Enjoy the sport and speak intelligently and enthusiastically with guests, corporate clients, extended-stay residents, and avid golfers to drive upselling.
• Technology Comfort: Willingness to learn, manage, and troubleshoot the Trackman golf simulator system to assist guests and optimize the simulator experience.
Physical Requirements
• Mobility: Ability to stand/walk for extended periods and lift light loads.
• Flexibility: Capable of working in a fast-paced extended-stay hospitality environment, handling multiple task interruptions, and working with a flexible schedule based on business needs.
• License: Must possess a valid driver’s license.