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PUBLIC AWARENESS PROGRAM MANAGER

State of Maryland - MDH Behavioral Health Admin - Program Direction
Baltimore, MD Full Time
POSTED ON 9/22/2026
AVAILABLE BEFORE 10/5/2026

GRADE

STD0021

LOCATION OF POSITION

MDH Behavioral Health Administration, Catonsville MD

Main Purpose of Job

This management level position oversees administration-wide public awareness initiatives, special projects, stakeholder engagement, and communications functions that support the Behavioral Health Administration's mission and priorities. This position: �Conducts ongoing environmental scanning, policy analysis, strategic planning, and stakeholder engagement activities to identify emerging issues, opportunities, and priorities affecting behavioral health and public awareness of these issues Establishes policies and procedures supporting administration-wide public awareness initiatives and operational priorities, including the formulation of short and long term goals and deliverables Serves as a primary liaison between BHA leadership and internal and external stakeholders, including State agencies, local governments, providers, advocacy organizations, community partners, and elected officials when dealing with matters of public awareness Oversees assigned personnel, contracts, projects, and financial resources in support of Administration special initiatives and public awareness campaigns. This position analyzes best practices, methods and techniques regarding the creation and dissemination of variety of public information messaging Analyzes qualitative and quantitative data to evaluate program effectiveness, monitor progress toward strategic goals, and inform recommendations to executive leadership. This position manages special projects, contracts, and interagency initiatives and works collaboratively with agencies, vendors, and stakeholders to advance Administration priorities Hires and supervises professional staff and develops an effective organizational structure and staffing pattern to address anticipated workload increases This position is eligible for telework. This is subject to change as necessitated by operations and customer focused demands.

MINIMUM QUALIFICATIONS

Qualified candidates must possess a Bachelor's degree from an accredited college or university and six years of administrative or professional experience, including three years at a supervisory or managerial level. A Master's degree from an accredited college or university will substitute for one year of the general experience and a Doctorate will substitute for two years of the general experience. Additional experience will substitute on a year-for-year basis for the college degree.

DESIRED OR PREFERRED QUALIFICATIONS

The ideal candidate should possess: Experience in strategic communications, public administration, public health, behavioral health, public policy, or a related field, with demonstrated success leading complex, organization-wide initiatives� Experience managing public awareness campaigns, contracts, budgets, and staff; developing executive-level communications and briefing materials; coordinating cross-sector partnerships; and analyzing data to inform strategic decision-making� Experience working with state government, behavioral health systems, or public health programs� Strong project management, stakeholder engagement, and supervisory skills

SELECTION PROCESS

This is a Management Service position and serves at the pleasure of the Appointing Authority. A resume must be uploaded to the application. Applicants who meet the minimum (and selective) qualifications will be included in further evaluation. The evaluation may be a rating of your application based on your education, training and experience as they relate to the requirements of the position.�Therefore, it is essential that you provide complete and accurate information on your application.�Please report all related education, experience, dates and hours of work.�Clearly indicate your college degree and major on your application, if applicable. For education obtained outside the U.S., any job offer will be contingent on the candidate providing an evaluation for equivalency by a foreign credential evaluation service prior to starting employment (and may be requested prior to interview).� Complete applications must be submitted by the closing date.�Information submitted after this date will not be added.� Incorrect application forms will not be accepted. Candidates may remain on the�certified eligible list for a period of at least one year. The resulting certified eligible list for this recruitment may be used for similar positions in this or other State agencies.

BENEFITS

STATE OF MARYLAND BENEFITS

FURTHER INSTRUCTIONS

Online applications are highly recommended. However, if you are unable to apply online,�the paper application (and supplemental questionnaire) may be submitted to MDH, Recruitment and Selection Division, 201 W. Preston St., Room 114-B, Baltimore, MD 21201.�Paper application materials must be received by 5 pm, close of business, on the closing date for the recruitment, no postmarks will be accepted. If additional information is required, the preferred method is to upload.� If you are unable to upload, please fax the requested information�to 410-333-5689.�Only additional materials that are required will be accepted for this recruitment. All additional information must be received by the closing date and time. For questions regarding this recruitment, please contact the�MDH Recruitment and Selection Division at 410-767-1251. If you are having difficulty with your user account or have general questions about the online application system, please contact the MD Department of Budget and Management, Recruitment and Examination Division at 410-767-4850 or�Application.Help@maryland.gov.� Appropriate accommodations for individuals with disabilities are available upon request by calling: 410-767-1251 or MD TTY Relay Service 1-800-735-2258. We thank our Veterans for their service to our country. People with disabilities and bilingual candidates are encouraged to apply. As an equal opportunity employer, Maryland is committed to recruitment, retaining and promoting employees who are reflective of the State's diversity.

Salary : $93,138

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