Marketing & Communications Specialist

The Department of Military and Veterans Affairs (DMVA) has three major operational divisions:  Colorado National Guard (Army and Air), Civil Air Patrol, and Veterans Affairs.  These divisions utilize state and federal resources to provide our communities, State and nation with a ready military force for national defense and State emergency response as well as serving our Colorado Veterans. 

DMVA offers a comprehensive benefit program to its classified work force that includes paid holidays, annual leave, sick leave, medical, dental, life, disability, flexible spending accounts, and public retirement options.  DMVA also strives to assist employees in achieving a healthy work/life balance by offering some flex scheduling, on-site fitness facilities at most sites, free parking, and a variety of training opportunities!
Position Overview
The Marketing and Communications Specialist for the Colorado Division of Veterans Affairs (DVA) is responsible for developing, coordinating, and executing strategic communications and outreach efforts that increase awareness of programs, services, and resources available to Colorado Veterans and their families.

This position plays a critical role in shaping the Division's public presence, strengthening partnerships, and ensuring consistent, accurate, and impactful messaging across all platforms. The Specialist works closely with internal staff, community partners, and state leadership to promote initiatives that support the veteran community. Specific duties include, but are not limited to:

• developing, implementing, and evaluating comprehensive and cohesive communication plans and strategies for the Colorado Division of Veterans Affairs that aligns with the overarching mission including copywriting, copy editing, creative development, minimal graphic design, and vendor management;
• creating, editing, and distributing content for digital platforms, social media, print materials, press releases, and reports;
• coordinating outreach campaigns to increase engagement with veterans, stakeholders, and community partners;
• ensuring brand consistency and compliance with State of Colorado communication standards;
• tracking and analyzing performance metrics for campaigns and adjust strategies accordingly;
• serving as a point of contact for media inquiries and public information requests;
• supporting event promotion, community engagement efforts, and public-facing initiatives;
• collaborating with internal teams and external partners to highlight programs, success stories, and impact; 
• developing and implementing the programming of communication tools that are fully accessible to individuals with disabilities, adhering to all relevant federal and state regulations and established best practices; and
• ensuring accessibility and inclusivity in all communications (i.e., ADA compliance, plain language, etc.). 

MINIMUM QUALIFICATIONS:
Experience Only:

Six (6) years of relevant experience in marketing, advertising, and/or communications.

Preferred Qualifications:

• Experience developing and executing strategic communication plans.
• Demonstrated ability to analyze campaign performance and use data to inform decisions.
• Prior experience supporting programs serving veterans, service members, or underserved populations.

Appeal Rights:

If you receive notice that you have been eliminated from consideration for this position, you may file an appeal with the State Personnel Board or request a review by the State Personnel Director.

An appeal or review must be submitted on the official appeal form, signed by you or your representative. This form must be delivered to the State Personnel Board by email (dpa_state.personnelboard@state.co.us), postmarked in US Mail or hand delivered (1525 Sherman Street, 4th Floor, Denver CO 80203), or faxed (303.866.5038) within ten (10) calendar days from your receipt of notice or acknowledgement of the department’s action.

For more information about the appeals process, the official appeal form, and how to deliver it to the State Personnel Board; go to spb.colorado.gov; contact the State Personnel Board for assistance at (303) 866-3300; or refer to 4 Colorado Code of Regulations (CCR) 801-1, State Personnel Board Rules and Personnel Director's Administrative Procedures, Chapter 8, Resolution of Appeals and Disputes, at spb.colorado.govunder Rules.

Colorado for All Philosophy: Colorado for All means working toward a Colorado where everyone has the opportunity to succeed. It means we support the basic human rights of our neighbors regardless of gender, race, ethnicity, religion, national origin, age, sexual orientation, gender identity, citizenship status, education level, disability, socio-economic status, or any other visible or invisible identity.

Employment Philosophy: The State of Colorado strives to build and maintain workplaces that value and respect all Coloradans. We are building a Colorado for All through a commitment to equal opportunity and hiring based on merit and fitness. The State is committed to non-discriminatory practices in hiring, employment, and advancement opportunities.

Accommodations: 

The Department of Military and Veterans Affairs is committed to the full inclusion of all qualified individuals. As part of this commitment, our agency will assist individuals who have a disability with any reasonable accommodation requests related to employment, including completing the application process, interviewing, completing any pre-employment testing, participating in the employee selection process, and/or to perform essential job functions where the requested accommodation does not impose an undue hardship. If you have a disability and require reasonable accommodation to ensure you have a positive experience applying or interviewing for this position, please direct your inquiries to our ADAAA Coordinator at 720-250-1538.