What are the responsibilities and job description for the Enrollment and Marketing Specialist position at St. Rose School?
OVERVIEW
St. Rose School seeks a creative and mission-driven Enrollment & Marketing Specialist to lead communications, increase visibility, and support enrollment growth. This role tells the story of St. Rose with clarity and warmth, helping welcome new families and strengthen engagement across our school and parish community.
KEY RESPONSIBILITIES
Marketing Strategy and Branding
- Develop and execute an annual marketing plan aligned with the school’s mission and brand
- Maintain consistent messaging and visual identity across all channels
- Create and manage promotional materials (flyers, ads, landing pages, presentations)
- Oversee website and social media presence; plan content, capture photos/videos, and grow engagement
- Collaborate with leadership to set communication priorities and promote a strong St. Rose School identity
Enrollment Marketing and Admissions Support
- Partner with the principal and admissions team to generate inquiries and nurture connections
- Support tours, open houses, shadow days, and onboarding touchpoints
- Maintain prospect database and track leads, retention, and engagement
- Coordinate communications and create materials to support enrollment growth
Collaboration, Advancement, and Community Life
- Collaborate with staff to align marketing, admissions, and school culture initiatives
- Recruit and direct volunteers to support events and campaigns
- Promote school events, fundraisers, and community activities; acknowledge sponsors and partners
- Lead special projects to enhance the campus, including signage and beautification
- Develop and maintain campus-wide identity guidelines
- Ensure a welcoming, professional experience for prospective families
QUALIFICATIONS
- Strong alignment with the mission of Catholic education
- Excellent written and verbal communication skills
- Experience with content creation, social media management, and marketing tools (e.g., Canva, Adobe Creative Suite, Google Workspace)
- Highly organized with strong follow-through and ability to manage multiple projects
- Ability to work occasional evenings/weekends for events
PREFERRED
- 2 years of experience in marketing, communications, or admissions (school, nonprofit, or parish setting preferred)
- Bachelor’s degree in a related field or equivalent experience
- Familiarity with enrollment systems, CRMs, and parish/school environments
DETAILS
- Full-time, 12-month position
- Compensation commensurate with experience; includes Archdiocesan benefits
TO APPLY
Please send a resume, cover letter (including interest in Catholic education), and 2–3 work samples to Anna Raineri, Principal, at araineri@strosepdx.org.