What are the responsibilities and job description for the Director of Marketing position at St. Jo Frontier Casino?
Director of Marketing
Location: St Jo Frontier Casino – St. Joseph, MO
At St Jo Frontier, everyone knows your game. We’re a personable and friendly company that values connection with both our customers and our employees. With exciting gaming action, enticing promotions, casual dining, and impeccable service, fun and excitement are always within reach. St Jo Frontier is a favorite of locals and visitors alike.
We are seeking a Director of Marketing to lead our property’s marketing efforts. This role manages the marketing department, develops and directs all marketing programs, and ensures both marketing and financial goals are met. The Director of Marketing creates and executes sales strategies, campaigns, media plans, promotions, and advertising initiatives that keep our property competitive and engaging.
Key Responsibilities
- Develop, manage, and expand the overall marketing plan within budget.
- Direct all marketing activities, including advertising, database marketing, promotions, and player development.
- Collaborate with property leadership to drive best practices and foster new and repeat business.
- Monitor competition and adjust strategies to maintain a strong market position.
- Analyze promotion results and market research, making data-driven recommendations.
- Oversee and develop marketing staff, including Casino Hosts.
- Manage department policies, procedures, and compliance with internal controls.
- Lead monthly calendars of promotions and events, securing approvals as required.
- Prepare reports and trend analyses, offering recommendations to the General Manager and Corporate Marketing.
- Ensure compliance with Missouri Gaming Commission regulations and all applicable laws.
- Work weekends and holidays as needed.
Qualifications
- Bachelor’s degree preferred.
- Strong verbal and written communication skills.
- Proven leadership in marketing management preferred.
- Ability to obtain and maintain a Missouri Gaming License.
Why You’ll Love Working Here
- Complimentary employee meals while working
- Paid Time Off (PTO) and Paid Holidays
- Medical, Dental, Vision, and Virtual Doctor Visits
- 401(k) with Company Match
- Free Life Insurance
- Optional coverages: Short- and Long-Term Disability, Additional Life Insurance, Accident Insurance, Critical Illness Insurance, Pet Insurance
- Free Employee Assistance Plan (including counseling, legal guidance, and more)
- Employee discounts, team celebrations, recognition awards, and more…
DISCLAIMER: This job posting is intended to describe the general nature of this position. This list is not intended to be exhaustive of all responsibilities, duties, and skills required. Employee benefits may vary by location, position, length of service, and employment status. Final candidates will be required to complete a drug test and a background check. Many positions will require a state gaming license. Affinity Gaming is an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, sexual orientation, veteran status, or marital status.
#ZRHSJ
Licenses & Certifications
Preferred- Driver License
- MO Gaming License II
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights (https://www.eeoc.gov/poster) notice from the Department of Labor.