What are the responsibilities and job description for the Communications Intern position at Speedway Motorsports?
TITLE: Communications InternPAY STATUS: Non-ExemptDIVISION: PR/CommunicationsRESPONSIBILITY OF: Director, Marketing & CommunicationsNO. OF POSITIONS: 1DATE: March 2 – August 1, 2026POSITION LOCATION: Sonoma Raceway – Sonoma, CASonoma Raceway is the heart of Speedway Motorsports nationwide network of entertainment venues. The company maintains a consistent focus on four core principles:Take care of teammatesBe known for remarkable eventsPositively impact the communityProfitably improveABOUT THE ROLE: Sonoma Raceway is seeking an enthusiastic and motivated Communications Intern to join our team for the 2026 racing season. This internship will provide a hands-on opportunity to gain experience in public relations, promotions, digital marketing and brand activation within a dynamic and fast-paced environment. The intern will work closely with the communications and marketing team to support the planning, execution, and promotion of major race weekends and other special events at the track. This position offers an ideal opportunity for college students or recent graduates interested in pursuing a career in the sports industry.RESPONSIBILITIES:Reports to: Director of Marketing & Communications Assist the Communications Department with race day needs, office duties, and special projectsResponsible for race and event day operational duties, including, but not limited to, making copies, set-up and break-down of media center, mic-running, etc.Prepare statistical packets for media members and broadcastersAssist in the credentialing processAssist in the coordination of local and national TV and radio outlets in accessing racetrackAssist the Communications Department with non-racing events as neededWork with Public Address Announcer on PA reads during major eventsAssist with the pre-and event day planning and executionAssist in conducting interviews with drivers, crew chiefs or race team staff while collecting any quotes needed for press releasesAssist in writing and editing press releases, media advisories & media pitches as well as various other press materialsResearch and find compelling human-interest stories to promote through various mediumsBuild, organize and maintain media lists for event marketsSupport other departments as assignedREQUIRED SKILLS: Bachelor’s Degree or Senior-Level College Student preferably with a major in Communications, Public Relations, Journalism, Marketing, Sports Management, or similar field. 1-2 years of public relations experience preferred but not requiredMust be able to work event days, evenings, weekends, and holidays as requiredAble to work in fast-paced environments, be a hands-on team player who can also handle independent projectsAble to multi-task and be extremely detail-oriented and complete projects in a timely manner, often under tight deadlinesExperience in copywriting, social media writing and/or bloggingMust possess excellent oral and written communication skillsMust have knowledge of Microsoft Office, including Word, Excel, PowerPoint, and OutlookCandidate must be able to maintain confidential information to themselves PREFERRED SKILLS:Proficiency in Adobe Photoshop or InDesign preferredFamiliarity with motorsports (rules, terminology) is beneficial but not essential.Basic understanding of social media platforms (Instagram, X, Facebook, TikTok, YouTube, etc.)PHYSICAL REQUIREMENTS:Must reside in or be able to commute to Sonoma, California for the duration of the internship.Ability to work early mornings and/or late nights during event weekendsAbility to work outside Ability to lift objects up to 50 pounds, i.e., tents, tables, stakes, and signage Ability to safely operate a golf cartAbility to stand and move around on foot for extended periods of timeSEASONAL/EVENT as needed. Must be available on following dates: March 27-29, May 29-31, June 22-28, July 13-19, July 25COMPENSATION: $16.90 hourly, non-exempt The above description denotes some of the specific characteristics that are necessary to perform the principal functions of the job and are not intended to be a description of all work requirements that may be inherent in the position.Sonoma Raceway and Speedway Motorsports is an equal opportunity employer.
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