What are the responsibilities and job description for the Media Buyer / Digital Advertising Manager (Remote) position at Spectrum Advanced Manufacturing Technologies, Inc.?
Media Buyer / Digital Advertising Manager (Remote)
Location: Remote
Employment Type: Full-time
Department: Digital Marketing
About the Role
We are looking for a motivated and results-driven Media Buyer / Digital Advertising Manager to join our team. The ideal candidate will be responsible for planning, launching, managing, and optimizing digital advertising campaigns to increase brand awareness, attract qualified leads, and achieve business objectives.
This role is suitable for a professional with analytical skills, a strong understanding of digital advertising platforms, and the ability to make data-driven decisions.
Key Responsibilities
Plan, launch, and manage paid advertising campaigns across digital platforms.
Develop media buying strategies based on business objectives and target audiences.
Monitor campaign performance, advertising expenditure, and return on investment (ROI).
Analyze key performance indicators (KPIs), including CPC, CPM, CTR, CPA, and conversion rates.
Optimize advertising campaigns to improve performance and reduce acquisition costs.
Conduct audience research, competitor analysis, and A/B testing.
Prepare performance reports and provide recommendations for campaign improvements.
Collaborate with marketing and creative teams to develop effective advertising materials.
Manage advertising budgets and ensure their efficient allocation.
Requirements
Experience in media buying, digital advertising, or performance marketing.
Knowledge of advertising platforms such as Meta Ads, Google Ads, TikTok Ads, or similar tools.
Strong analytical and problem-solving skills.
Understanding of advertising metrics, conversion tracking, and campaign optimization.
Ability to manage multiple campaigns and meet deadlines.
Attention to detail and a results-oriented mindset.
Good communication and organizational skills.
What We Offer
Remote work with flexible working arrangements.
Competitive compensation based on experience and qualifications.
Opportunities for professional development and career growth.
A collaborative and supportive team environment.
The opportunity to work on diverse digital marketing campaigns.
How to Apply
If you are passionate about digital advertising, media buying, and performance optimization, we would be happy to hear from you.
Please submit your CV and a brief overview of your relevant experience and successful advertising campaigns.
Join our team and help us achieve measurable results through effective digital advertising.
Pay: $63,100.00 - $76,200.00 per year
Benefits:
- Flexible schedule
- Work from home
Work Location: In person
Salary : $63,100 - $76,200