What are the responsibilities and job description for the Marketing Intern position at Southern Premier Roofing?
Company Description
Southern Premier Roofing is a rapidly growing roofing company serving communities across North Carolina, Tennessee, and Kentucky. Known for its commitment to integrity, craftsmanship, and superior customer care, the company offers a range of roofing and exterior services, including storm damage assessments, insurance support, roof replacements, repairs, and maintenance. Dedicated professionals across various fields work together to provide seamless, transparent, and stress-free experiences for customers. With a strong purpose of protecting homes and supporting neighborhoods, Southern Premier Roofing also emphasizes creating meaningful career opportunities in its markets.
Join the marketing team of a top, rapidly growing residential roofing company! This is a unique opportunity for a creative and driven intern to gain valuable experience in a hands-on environment. You will play a key role in boosting our local presence, demonstrating our quality of work, and strengthening our reputation for reliability and trust.
Responsibilities:
The Marketing Intern will support daily operations with a focus on visual and digital content that drives qualified leads:
- Social Media & Local Engagement: Manage content and community engagement on platforms like Facebook, Instagram, focusing on geo-targeted posts, team highlights, and project progress updates.
- Visual Content Production: Design compelling graphics, short-form videos (e.g., Reels/TikToks), and compelling "Before & After" visuals using Canva and Adobe Creative Suite to showcase completed roofing projects.
- Educational Content Creation: Draft short, informative content for blog posts and social media that addresses common homeowner questions (e.g., signs of storm damage, roof maintenance tips, shingle comparisons).
- Referral & Review Campaigns: Assist in promoting our customer referral program and crafting visual requests for online reviews (Google Business Profile, Yelp), tracking the success of these lead-generating initiatives.
- Brand Collateral Design: Create marketing materials for sales and field teams, such as truck magnets, yard signs, flyers, and digital ad banners, ensuring consistent brand standards.
Qualifications:
- Currently enrolled in or a recent graduate of a program in Marketing, Communications, Graphic Design, or a related field. Ideally in your senior year.
- Strong visual design skills with confirmed proficiency in Canva and/or the Adobe Creative Suite (Photoshop, Illustrator, Premiere Rush/Pro).
- Experience creating and managing content on major social media platforms, with a focus on building a local/community-focused following.
- Excellent writing and editing skills with the ability to maintain a clear, professional, and trustworthy brand voice.
- Highly organized, proactive, and capable of managing multiple creative projects simultaneously.